Italy - Q1 2023 motorcycle registrations +18.99%
According to the latest available data from ANCMA - the motorcycle industry trade association in Italy - the first quarter has started strongly again with January up by +22.36% (9,482 units), February +7.06% (11,269 units) and March +25.85% (18,225 units).
For the first quarter, registrations were +18.99% at 38,976 units compared to the very good Q1 in 2022 (32,757 units) - the best first quarter in Italy since before 2014 at least.
In total new PTW registration terms, Q1 was +31.01% at 78,787 units - by far the best first quarter in Italy for a generation. Of those, ANCMA is classifying 39,811 as scooters, which is up by 45.39% on Q1 2022.
The Honda Africa Twin is the best-selling motorcycle in 2023 so far (1,525 units), followed by the BMW R 1200 GS (1,141 units), Benelli TRK 502/X (1,126) and Yamaha's Tracer 900 (1,080 units). Honda dominates the scooter market in Italy with all top five of the best sellers, for a total of 12,866 units registered in Q1 2023, which is more than 12% of all scooters sold so far this year. The Honda SH350 was the top selling scooter, followed by the SH 150, the X-ADV 750 (interestingly, with 2,587 units sold), the SH 125 and the ADV 350 in fifth spot (1,921 units). Indeed, the Honda Forza 350 was in seventh spot, behind the KYMCO Agility 125 R16.
For the record: full year new motorcycle registrations were +6.35% in 2022 at 126,571 units. Total PTW registrations in Italy for the 2022 full year were essentially flat at +0.09%, but the 270,416 total of new model registrations was the best for the Italian market since before 2011; of those, ANCMA classified 143,845 as scooters (-4.84% compared to the full year 2021).
