Thursday, 20 April 2023

KTM North America

KTM North America - new corporate headquarters


PIERER Mobility AG, the Austria based parent company of KTM North America, Inc. and PIERER New Mobility North America, has officially opened its new North American headquarters in Murrieta, California.

Special guests from all over the world were in attendance for a ribbon-cutting ceremony that officially unveiled world-class facilities dedicated to the company's premium motorcycle brands KTM, Husqvarna Motorcycles, GasGas and MV Agusta; in addition to bicycle brands Husqvarna E-Bicycles, GasGas Bicycles and FELT Bicycles and high-end components under the WP brand.



With global headquarters based in Austria, PIERER Mobility AG is Europe's leading manufacturer of powered two-wheelers and has been an active player in the North American market since 1967. 

"This is an emotional day for me," said Stefan Pierer, CEO of PIERER Mobility AG. "Exactly 30 years ago, I started in the USA with only a dozen employees. Today, we are Europe's leading Powered Two-Wheeler group, we're selling approx. 100,000 units annually in the U.S. market, so more than one billion dollars in sales. The most important success factor for us is racing, that is the driving force that pushed us over the years, even in the U.S. market. Building our new North American headquarters in Murrieta was the biggest single investment we've ever made. We have set a new standard for the whole U.S. market."

The new headquarters is part of KTM North America's commitment to growing the sport of motorcycling through "continuous investment in infrastructure, R&D, technical training, and continuing education for the company's class-leading products and technology. Specifically, in North America, the organisation has grown to almost 360 employees in 2023, and this new building allows for further room to expand and grow to support its network of more than 1,000 independently owned dealers across North America".

CEO of KTM North America, Inc. and PIERER New Mobility North America, Inc., John Hinz said: "The campus and our facilities have been designed for our employees, race teams, athletes and, truly, for our dealers across North America to help support our brands and help support sales. This new campus showcases not only the facilities as a tool for our employees and dealers, but it's our commitment, our dedication and our investment into the motorcycle and bicycle industry here in North America."

The development was initially announced in August 2021 and the project officially broke ground in November of the same year. Following an extraordinary development phase over the past 15 months, the $53m corporate campus is now operational with three state-of-the-art buildings that include over 130,000 sq ft of space dedicated to the company's technical development, administrative offices, media relations, dealer training, warehouse and world championship racing departments, with 12 additional acres set aside for future development.

The group's purpose-built private motorsports facility - RD Field - sits one block south of the corporate campus, equipped with two supercross test tracks, hard enduro test track and a trials competition section for product testing and athlete training.