Thursday 2 April 2015

Italian Motorcycle Registrations

Italian motorcycle registrations increase again

According to the latest data released by ANCMA, the Italian motorcycle industry trade association, new motorcycle registrations increased in January and February this year compared to the same months in 2014.
New unit registrations were reported as being 3,806 in January, up by +7.39 percent, and 4,765 in February, up by +7.51 percent.



Following the modest return to growth seen in the Italian market last year (+3.3 percent in 2014) this will be taken as further encouragement that market recovery may now become established in a market that was among the hardest hit by the recession.
For the two months of the year to date Italy is up by +7.46 percent, with 7,976 registrations.
The growth in total PTW sales, which includes scooters and small cc machines, is slower than for motorcycles, but there is growth, with the market at +4 percent for the year to date at 19,097 units.
Honda dominates total PTW sales with the top three best selling models, all scooters, the BMW E 1200 GS the top selling motorcycle. Enduro and Naked style bikes are the strongest selling styles of motorcycle, with 6,897 of the 8,571 motorcycles registered being over 601cc.