Wednesday 17 June 2020

BMW

BMW

Having posted 175,162 global customer deliveries in 2019, for Q1 this year (to March 31st 2020) the company says it shipped 34,774 units (-9.9% from Q1 2019), though at approximately € 557m for the quarter, revenue from motorcycle sales was down by around -5%. Some € 72 m motorcycle sector operating profit was off by around -19% for a segment margin of around 13% (down from 15% for Q1 2019). "Motorcycles segment deliveries over the twelve-month period are now expected to be significantly below the previous year's level". The EBIT margin is forecast to be within a range of 3% and 5%.
According to a May 6 news release the BMW Group believes it is well positioned to respond to the impacts of the COVID-19 emergency - "quite clearly, the situation remains serious and market forecasts are subject to constraints under these circumstances," said Oliver Zipse, Chairman of the Board of Management of BMW AG, in Munich. "We are gradually ramping up our production again according to demand in each market. However, we are monitoring developments extremely closely to be able to respond with maximum flexibility. We are keeping a tight rein on inventory levels because liquidity has absolute priority in this situation."
BMW Motorrad has announced that it is extending the warranty on its branded motorcycle helmets to 5 years, from 2 years, effective the start of 2020.