Thursday, 5 November 2020

Dainese

Dainese Group acquires TCX boots

Owned by the Bahrain Investment Corporation (BIC - aka Investcorp), the Dainese Group (Dainese apparel and AGV helmets) has acquired the Montebelluna near Treviso, Italy based boot maker TCX -formerly known as Oxtar and owned by Keyhaven Capital Partners' subsidiary Novation.

The new for 2020 TCX RT Race Pro Air features a double flex control system and the Michelin Burnout double compound rubber sole with a specific grip area inspired by the "Power Supersport Evo" tyre compound.

Founded in 1999 and best known for its Torsion Control System (TCS), the move takes Dainese closer to its vision of 'Head to Toe' safety, and former Ducati man and now CEO at Dainese Cristiano Silei is quoted as saying "improving safety in dynamic sports has always been the Dainese mission - committing to ongoing research into innovative systems that protect athletes from head to toe. We are extremely proud of this acquisition. TCX shares with Dainese the passion for product quality and adds technical and development skills that are fundamental in motorbike footwear."
Dainese was founded in 1972 by Lino Dainese and bought the famous, 1947 founded AGV helmet brand in 2007, becoming a part of BIC in 2014 in a deal that valued Dainese at the time as being worth € 130m; the cost of the TCX deal has not been disclosed at this stage.
TCX S.r.l. was acquired by London based equity investor Keyhaven Capital Partners in 2017 and later that same year Claus Stenbaek (a Keyhaven Managing Partner and TCX/Novation Chairman) appointed former Dainese Sales and Marketing Director Andrea Nalesso as the company’s new CEO.