Wednesday 29 March 2023

Zero Motorcycle

Zero - SR-X Concept


This SR-X Concept is the latest result from Zero Motorcycle's 'Future Development Program' and of its ongoing collaboration with Bill Webb at San Francisco based Huge Design.

The 'Future Development Program' "brings together some of the industry's most talented designers and engineers, combining Zero's engineering and product teams to push the boundaries of what's possible with electric motorcycles."




Zero goes on to state: "Bill Webb from Huge Design has played a key role in Zero's vision for the future. He inspired the popular FXE motorcycle by designing its concept bike predecessor. The SR-X is the latest example of his visionary concepts and Zero's commitment to innovation. This semi-faired concept bike showcases Zero's industry-leading electric powertrain and boasts both performance and style."

Bill Webb says: "The SR-X concept bike strives to hit a design sweet spot for the near future of electric motorcycles by combining clean lines and disciplined design-detailing with the aggressive stance and raw performance found in modern liter bikes.

'something between a streetfighter and a track bike'

"This bike is an attempt to define a new sub-category for high performance electric - something between a streetfighter and a track bike. We wanted true sport riders to appreciate the subtle and balanced design approach - modern, futuristic and clean without sacrificing the raw-performance look and overtly mechanical appeal of high-performance motorcycles.

"The team wanted to create a dramatic and low 'front-heavy' silhouette with the bodywork that could juxtapose the fully exposed mechanicals towards the back of the bike in an unconventional way. The SR/S chassis/mechanicals that Zero designed are impressive to look at, and we wanted the raw bike underneath to be part of the final composition."

'low, front-heavy silhouette'

Zero's VP of Product Development, Bill Wismann, added: "Working with Bill on the SM concept and FXE over the past few years has led to a great partnership with Huge Design. When we originally spoke about the SR-X project, I couldn't wait to see Bill's clean, structured aesthetic applied to our premium sport platform. The result exceeds expectations and points the way forward for our internal design teams." 


If it makes it to production, Zero says that the SR-X would be powered by its "advanced" ZF75-10 electric motor and latest ZF17.3 lithium-ion battery." There is no indication at this stage as to whether or not the SR-X will transition from concept to showroom, but either way it is an interesting and business-like statement of intent as it, and indeed the whole electric PTW market, continues to explore and develop its "art of the possible."


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