Thursday, 21 January 2016

EU motorcycle registrations

EU motorcycle registrations +9.3 percent to November 2015

According to the most recent data released by ACEM, the Brussels based international motorcycle industry trade association (Association des Constructeurs Européens de Motocycles), powered-two- and three-wheeler registrations continued to increase in the EU during the first eleven months of 2015, at +3.9%

A total of 1,151,657 powered-two and three-wheelers were registered during the first eleven months of 2015 in the EU.
This represents an increase of +4.4% compared to the 1,102,996 vehicles registered during the same period of 2014.
For the year-to-date registrations performed positively in Spain (138,590 units, +16.7%), the UK (109,542 units, +12.7%), Italy (190,405 units, 6.2%), and Germany (176,711 units, +3.0%). They decreased in France (227,817 units, -4.2%).
In motorcycle terms cumulative motorcycle registrations grew by +9.3% during the first eleven months of 2015 on a year-on year basis. A total of 846,087 motorcycles were registered between January and November 2015, against 774,387 during the same period of 2014.
Year-on-year motorcycle registrations increased in most key European markets, namely Spain (124,020 units, +18.0%), the UK (100,775 units, +15.6%), Italy (167,035 units, +9.8%), Germany (146,862 units, +6.1%). Motorcycle registrations decreased in France (145,303 units, -0.8%).
Motorcycle registrations in Europe's five largest markets (Italy, France, Germany, Spain and the UK) accounted for some 88 percent of EU new motorcycle registrations for the first eleven months of 2015.
A total of 305,570 mopeds were registered during the first eleven months of 2015 in the EU, whilst 328,609 had been registered during the same period of 2014. This represents a decrease of -7.0%. Moped registrations increased in Spain (14,570, +6.2%), although they decreased in Germany (29,849 units, -10.0%), France (82,514 units, -9.5%), the UK (8,767 units, -12.7%), and Italy (23,370 units, -14.1%).


ACEM’s 2014 annual data shows total EU motorcycle registrations at 798,328 units (up by some 60,000 units over 2013) and at 842,203 units for EU and EFTA markets combined (also some 60,000 units up on 2013).

ACEM’s 2014 annual data shows total EU PTW registrations at 1,099,018 units and at 1,156,569 units for EU and EFTA markets combined (down by some 11,000 units on 2013 in both cases).

ACEM’s 2014 annual data shows total EU moped registrations at 340,468 units (down by some 40,000 units compared to 2013) and at 354,044 units for EU and EFTA markets combined (down by some 42,000 units compared to 2013).


ACEM data is generally published some weeks later than the new registration statistics released by the individual major-market National trade associations and will differ from those numbers for reasons of timing, compilation methodology and the sources used.

ACEM gathers data for as many European markets as possible, including EFTA nations that are outside of their EU reporting (Norway and Switzerland for example), but statistics from some of Europe's smaller EU and EFTA markets (Malta, Cyprus, Bulgaria and Slovakia for example) are not always available within the timescales of ACEM's reporting cycle.

A comprehensive presentation of current and archive data and an ACEM industry newsletter sign-up tool are available at

BMW Motorrad

BMW achieves +10.9 % record sales for 2015

BMW sold 136,963 vehicles in 2015, up by +10.9 percent over the 123,495 units sold in 2014. Sales were +6.6 percent in December at 7,497 units.
BMW says it experienced growth in all markets worldwide, and that it was the market leader in 26 countries in the premium segment of motorcycles over 500 cc - North America and Europe made the biggest contribution to the increase in sales. Their biggest single market was once again Germany, with 23,823 units sold; 7.4% of total sales for a domestic German market share of more than 25%.

BMW R 1200 GS

The USA was their second largest market with 16,501 vehicles sold; followed by France (12,550 units), Italy (11,150 units), UK (8,200 units) and Spain (7,976 units).
Stephan Schaller, President BMW Motorrad, said: "We are able to look back on an exceptionally successful year. For the first time in the history of our company we supplied more than 135,000 BMW motorcycles and maxi scooters. I would like to thank our customers most sincerely for the enormous trust they have placed in BMW Motorrad".
With this success, BMW Motorrad has moved closer to achieving its 2020 sales target of 200,000 vehicles. Schaller went on to say: "The 2015 sales figure shows that our motorcycle strategy is taking effect, and based on this strategy we have a lot planned for the years to come. We will continue to consistently pursue our current model offensive in the premium segment over 500 cc, and we will be entering the sub-500 cc market with a genuine BMW machine this year - the G 310 R.
"In the medium-term we will be offering further innovative products in the area of urban mobility and electro mobility. While continuing to extend our sales activities in existing markets, we shall also be penetrating new markets. Asia and South America are very much at the top of our list. Our worldwide dealer network will grow significantly from the current figure of some 1,100 dealerships to a total of 1,500.
"Our product and market offensive will be backed up by a repositioning of the BMW Motorrad brand. Under the brand claim "Make Life A Ride", we will be developing BMW Motorrad further to make it an emotional power brand - though without giving up our traditional qualities of innovation, safety and quality".
The water-cooled R 1200 GS is the most successful BMW motorcycle (23,681 units sold in 2015); the R series, with the hallmark boxer engine, made the biggest single contribution to total sales accounting for 53.6 percent of total sales, i.e. 73,357 vehicles.
The next most popular BMW models were the R 1200 Adventure (18,011 units) and the R 1200 RT (10,955 units). The BMW R nineT sold 9,545 units in its second year of production, followed by the R 1200 R (6,951 units) and the new R 1200 RS touring sports bike next, selling 4,208 units.
S-Series sales totalled 21,110 units, with the S 1000 RR the top seller and fourth most popular BMW overall with 9,576 units sold; the S 1000 R sold 6,473 units; the S 1000 XR sold 5,061 units.
The 2-cylinder mid-range models F 800 GS/GS Adventure sold 6,603 units and 4,129 units respectively, with the F 700 GS selling 6,282 units, and 5,971 F 800 R sold and 2,631 of the F 800 GT sold. 25,616 F-Series models were sold overall.
The K 1600 GT, GTL and GTL Exclusive fitted with the BMW in-line 6-cylinder engine sold 4,866 units; the maxi scooters C 650 GT and C 600 Sport sold 4,530 units in the last year before their model change. Sales of the electrically powered scooter, the BMW C evolution, remained "on track" with 957 units.
Looking ahead to 2016, Schaller said: "From spring to summer 2015 we launched no less than five new models - the F 800 R, the S 1000 RR, the R 1200 R and RS, and also the S 1000 XR. These made a crucial contribution to the sales success of BMW Motorrad. In the 2016 season, too, innovative and emotional vehicles will be added to the BMW Motorrad portfolio. Since the New Year got underway, the thoroughly revised C 650 maxi scooters have already become available on the market. 

The new BMW R nineT Scrambler

"In the second half of the year, these will be followed by the second model of the BMW Heritage world of experience, the new BMW R nineT Scrambler, as well as the first model of our sub-500 cc programme, the new BMW G 310 R.
"The signals we are getting from the markets are making us confident and optimistic. Motorcycles are clearly on an upward trend once again. There is a positive mood in the motorcycle markets of Europe and America, and we are intensifying our efforts in Asia as well – especially in China".

German motorcycle registrations

German motorcycle registrations +5.59 percent for 2015

According to the latest data released by the motorcycle industry trade association in Germany (IVM, Essen), new motorcycle registrations in December were up by +12.83 percent on low volumes (2,647 units), leaving the German market with a healthy +5.59 percent growth for the full year (102,235 units) - the best German market performance since 2009.

In total PTW terms December was up by +48.30 percent (4,750 units) in Germany and is +7.07 percent (at 150,550 units) for the year-to-date - the best annual market performance in Germany since 2008.
The top-selling motorcycle in Germany in 2015 was BMW’s R 1200 GS (7,225 units), followed by Yamaha's MT-07 (3,184 units) and BMW’s R nineT (2,650 units), with the Kawasaki ER-6n fourth and Yamaha MT-09 fifth.
Seven out of the top 20 best selling motorcycles in Germany last year were BMW models.
The top-selling motorcycle manufacturer in Germany in 2015 was therefore BMW with 16.14 percent market share (24,293 units, +5.65 percent compared to 2014), with Yamaha second with 13.25 percent of the German motorcycle market (19,953 units, +25.97 percent) and Honda third with 11.66 percent market share (17,550 units, -3.19 percent) on their 2014 market share.
KTM are fourth with a +8.62 percent market share (12,978 units), which is up by 6.89 percent on their 2014 share, with Kawasaki fifth (7.13 percent share, 10,730 units, up by +6.89 percent on 2014) and Harley-Davidson sixth with a 6.55 percent share (9,857 units, down -6.82 percent). Piaggio are sixth (down by -2.56 percent); Suzuki eighth (+14.26 percent); Ducati ninth (up by a massive +23.54 percent, selling 5,751 units, 1,662 of which were Scramblers); and Triumph tenth (-10.71 percent, 5,009 units).


Ducati announces record sales and strong growth for 2015

Ducati closed 2015 with its best-ever results, confirming the positive trend of the last five years that has seen a consistent increase in sales and production. With 54,800 bikes sold during 2015, Ducati set a new record by delivering 9,683 more bikes to customers than in 2014, an increase of +22%.
Ducati CEO Claudio Domenicali: "Ducati closed 2015 with record volumes plus a significant 22% growth over 2014"

“The record sales of 2015 are the result of our company’s courage and skill”, stated Claudio Domenicali, CEO of Ducati Motor Holding. “Ducati closed 2015 with record volumes and also a substantial growth of 22% over 2014. During the year Ducati not only launched successful new motorcycles, but also a new brand, Ducati Scrambler, which immediately won global acclaim with over 16,000 sales worldwide.”

“This impressive performance, a landmark one for Ducati, confirms the soundness of the strategy of expansion and consolidation in global markets and highlights the energy and professionalism of the over 700 dealers who cover no less than 90 countries”, commented Andrea Buzzoni, Global Sales and Marketing Director of Ducati Motor Holding.

“Such growth confirms, in the vast majority of countries, the validity of both our products and our strategy: indeed, for the first time in Ducati’s history, one of our bikes, the Ducati Scrambler, made it into the ‘Top 10’ list of the world’s best-selling bikes”.

The year 2015 also saw a marked increase in Ducati sales in Europe where, again compared to 2014, the biggest gains were made in the Italian market with +53%, in the UK with +37%, in Germany with +24% and in France with +22%.

Ducati Director Sales & Marketing Andrea Buzzoni  - "For the first time ever a Ducati bike has made it into the list of the world’s Top 10 best-selling bikes"

2015 was also a year of expansion in the USA, which confirmed its status as the number one market: Ducati North America achieved a 14% increase in sales over 2014.

In terms of quantity of sales, 2015 ended with Italy in second place, accounting for 12% of the total. Ducati’s third biggest market remains Germany, followed by France and the UK.

Asian Pacific markets also experienced growth, with sales up by 14% on the 2014 figure: the results in China - which closed 2015 with a staggering 46% increase – were particularly noteworthy.

The best-selling Ducati in 2015 was the Ducati Scrambler, with 16,000 bikes sold during the 12-month period. In its wake comes the new Multistrada 1200, with over 8,000 bikes sold, and the new Monster 821, with some 6,500 bikes sold worldwide. It was also a good year, in order of sales performance, for the 1299 Panigale, the 899 Panigale and the Diavel.


Suspension maker Marzocchi saved

Italian suspension specialist Marzocchi has been saved from liquidation.
American owner Tenneco (the $8.4 bn turnover owner of Monroe shocks and other automotive interests) had been intending to close the business, but Italian automotive engineer VRM S.p.A., also based near Bologna, has acquired the business for an undisclosed sum in a deal brokered by local government and trade union officials.
VRM is a precision engineering company with chassis component contracts with the likes of BMW, Ducati and MV Agusta among others. The deal does not include Marzocchi's bicycle/MTB suspension programmes - those assets were sold to Fox in October 2015. The deal will save some 70 remaining jobs, and reports suggest that production of some of the product lines that Marzocchi produced for major motorcycle OEs will recommence quickly.
Founded in 1949, Marzocchi's core market for motorcycle suspensions has always been OE contracts, but the brand has always been a popular choice with aftermarket customisers and builders looking for beefed-up and performance-capable suspensions. There is no word yet as to whether VRM will sell to the aftermarket.
Tenneco acquired Marzocchi in 2008, just as the bottom started to fall out of Marzocchi's market. It is believed that the changes taking place in the suspension industry, with the spread of electronically controlled and adjusted and semi-active electronic suspension systems rapidly becoming a de facto standard requirement for OE product, meant that the huge investment that would have been required to allow Marzocchi to compete became untenable for the American parent company. It is believed that Tenneco was facing a bill of close to $30m for closure of Marzocchi.

UK motorcycle registrations

UK motorcycle registrations +15.59 percent for 2015

The latest data released by the motorcycle industry trade association in the UK (MCIA) shows that new motorcycle registrations there for December were up by +14.33 percent (4,556 units - the best December figure in the UK for nearly a decade) and +15.59 percent for the year (104,813 units).

In total PTW terms, December was +16.68 percent (5,177 units), and the total PTW market in the UK was +12.72 percent for the year (114,160 units). Total moped sales in the UK were down by -11.8 percent in 2015 (10,598 units).
The 'Naked' style (+26.9 percent/30,108 units) and Adventure Sport sectors (+26.8 percent/16,653 units) were the strongest growth markets in the UK in 2015, with traditional Touring models the primary loser in the UK in 2015 (15.7 percent). Custom style bikes were up by +14.1 percent (9,270 units) for the year in the UK, with Supersport models +11.6 percent for the year (13,320 units) and trails/enduro style models +13.3 percent (5,581 units).
In displacement terms, as elsewhere in Europe, the fastest growing sector of the market in the UK is the 'middleweight' 651 - 1000cc market, which was +24.9 percent in 2015. Scooter sales in the UK (31,570 units) were basically 'flat' in 2015 at +0.9 percent.
Honda were market share leaders in the UK in December, selling 918 units; followed by Yamaha, Lexmoto, BMW, KTM, Kawasaki, Triumph, Piaggio, Suzuki and Ducati.
The UK 'bike park' is now said to stand at 1.2 million units - a figure that has remained largely static since 2011; 34,600 people passed the motorcycle rider test in the UK in 2014/15 - which is some 4,000 more than in the previous 12 months, and the MCIA says that some 4.6 billion km (2.8 billion miles) were ridden on two wheels on the roads in the UK in 2014 - a figure that has remained largely static since 2011.


Rizoma Scrambler interpretations

Like so many, Italian parts specialist Rizoma has turned its attention to the Ducati Scrambler, with two projects unveiled at EICMA - the Cafe Racer style 'HELL' and Flat Track racer style version.

Products across the two very differently styled interpretations include replacement handlebars, 1 1/8" tapered bars for the flat tracker and clip-ons with aluminium clamps for the cafe racer; gauge brackets, riser kits, handlebar end caps, grips, levers, covers, screens, fenders, fork tube guards, adjustable foot control sets, chain guards, license plate support brackets, gas caps, engine guards, axle sliders, mirrors and more.
The Ducati Scrambler is just one of the popular current production bikes to have received the Rizoma treatment - they recently also launched products for the BMW R 1200 R/GS and S 1000 R/RR.


Gianni Falco

Touring and Urban line for women

EICMA saw Italian specialist Falco introduce their new Touring and Urban lines for women. The Touring line includes the new Eve boot, intended for women who want a comfortable boot for on and off the motorcycle. Eve is a classic leather boot with all the comfort and safety features riders expect from a CE-approved design - reinforcements on shin, toe and heel, inserts in anti-shock D3O material on the ankles and an inner "High-Tex" membrane and large elastic inserts for optimum fit in the calf area. 

The Urban line includes the new CE-approved Kamila 2 technical shoe "characterised by style and comfort designed especially for the female foot". The upper is made of genuine oiled leather with vintage effect, and the inner lining is equipped with a "High-Tex" membrane. Toe, heel and ankles have thermo-formed reinforcements and a dual compound outsole provides "optimum grip". 


CMS Helmets

GTRS Carbon Race Tech and Vintage tri-composite

Among the new helmet models presented at EICMA by Portuguese helmet manufacturer CMS Helmets was their latest GTRS Carbon Race Tech, fully constructed from large multiaxial carbon fiber, based on s-matrix technology. This new development comes from a technological process that combines multiaxial special wide weave carbon fibre, optimising resistance, lightness and flexibility.

The inner lining is fully removable and washable, using Sanitised technology with hypo-allergenic, anti-bacterial and anti-fungal properties.
The new GTRS tri-composite was unveiled in a variety graphics and colourways and the brand also increased its vintage collection, with the Vintage Sportster, Roadster and Legend designs inspired by retro designs of the 60s and 70s.



Panigale power increase choices

From Italian exhaust specialist Arrow, these slip-ons for the Panigale 899 and 1199 are based on their popular Works and GP2 silencers, with new design features and exhaust layout, and a good weight reduction for improved performance. The exhaust gases pass through the left silencer to be redirected to the right-hand one with a C-shaped link pipe, therefore only the right-hand silencer has an exit pipe. Arrow says this was the key to reduce the weight and dimensions; the 899 scored 134 PS at the rear wheel in racing version (an increase of 5 PS over OE exhaust), with the 1199 reaching 174 PS - an improvement of 6 PS over the OE system. Available as homologated Works silencers with carbon end cap or GP2 silencers in titanium for the original collectors, or as a GP2 "Dark" silencer for the original collector in steel. Arrow, Italy;