BMW Motorrad

BMW - "the most successful month ever"

After achieving record sales during the first quarter of 2015, BMW Motorrad says it supplied 16,554 motorcycles and maxi scooters to customers worldwide during April 2015.
This is said to be +1.3 percent up on April 2014 and "the most successful month ever in the history of the company". For the first four months of the year BMW says it has seen an increase of +6.3 % (47,924 units compared to 45,063).
 

Demand for the BMW R 1200 R is especially strong

Heiner Faust, BMW Motorrad Head of Sales and Marketing, said that "in April 2014 we already achieved an exceptionally good sales result with 16,344 units. So the yardstick for April 2015 was set very high.  With a 1.3 % increase in sales we were able to surpass last year's record. This makes April 2015 the best month of all time for BMW Motorrad. Our sales lie continuously above the previous year's in the first four months.

"This solid sales growth is due to the new models of the R and S series. The demand for the new S 1000 RR supersports bike and the flat-twin Roadster R 1200 R is especially strong. Boxer models such as the classic Roadster R nine T, the R 1200 GS Adventure travel enduro or the R 1200 RT travel tourer are high up in the popularity rankings.
"We are pleased to see the market recovering in Europe. Above all Spain is showing strong signs of a rebound. Demand for our vehicles is on the rise in Asia, too. On 16 May, the R 1200 RS sports tourer will be launched. In addition we are currently presenting the S 1000 XR to the international media - a completely new vehicle concept for BMW Motorrad.  The model, which has received a positive response from the press, will be on sale from 13 June".