The UKs leading annual motorcycle show, Motorcycle Live, staged by the UK's motorcycle industry trade association (MCIA) at the UK's NEC (National Exhibition Centre) near Birmingham in November each year saw attendance up by 10 percent in November 2014 (compared to 2013).
The MCIA has also announced that the show date for 2015 will be one week later in the calendar than usual, from 28th November to 6th December. This is due to the one week later date being used for the 'Milan' Show this year (EICMA - 19th - 22nd November 2015).
EICMA has been delayed because Milan is staging Expo 2015 from May 1st to October 31st - the latest International Exhibitions Bureau (BIE) sanctioned "Universal Exhibition" (aka World Trade Fair).
The last such 'Expo' was held at Shanghai in 2010; after Milan in 2015 the next city to host it will be Dubai in 2020.
Expo 2015 will use the full 200 acre site of the 10 year old award winning Massimiliano Fuskas designed Fiera Milano Rho exhibition centre where EICMA is staged. Some 140 plus countries are set to exhibit, and over 20m visitors are expected during the 6 months the event is open to the public.
Rather more visitors than attend either Motorcycle Live or EICMA, but given the macro economic roller coaster that the motorcycle industry has endured in the past decade both the MCIA and ANCMA have every reason to be pleased with their most recent show attendances!
www.motorcyclelive.co.uk
