MV Agusta has announced that its Superveloce Ago won the title of "Best bike of the show" at the recent EICMA expo at Milan in November 2021. Organised by Motociclismo magazine, the new three-cylinder collected 47.2% of the votes given by 12,567 attendees. Second place went to the Aprilia Tuareg with 19%, while the Moto Morini X-Cape took third with 7.9%.
Piaggio Group has signed a Memorandum of Understanding agreement with BP to accelerate electric mobility in Europe, India and Asia - the collaboration will be focused on the rapidly expanding market of two- and three-wheeled electric vehicles. The goal is to develop a series of integrated services such as electric vehicle charging, interchangeable battery systems and stations and vehicle leasing solutions. "The collaboration with BP will help us to realise our ideas and offers to revolutionise mobility", declared Michele Colaninno, Chief of Strategy and Product of the Piaggio Group.
The name of the Belgium based manufacturer formerly known as Bullit Motorcycles has been changed. The owners decided that a new, future-facing corporate identity was required, one that feels more contemporary to take the company in new directions and into new markets. The answer? Say hello to Bluroc Motorcycles. At present the retro modern brand specialises in small displacement Naked style and Scrambler models, selling mostly in the UK, Netherlands, France, Germany, Belgium and Portugal.
Best known for its motorcycle luggage, German accessory manufacturer SW-MOTECH has partnered for distribution in Canada with Motovan; www.motovan.com
Yamaha Motor Europe has launched the Yamaha Motor Academy - "an innovative skills-development institution within Yamaha's European network of dealers and service shops - bringing high-quality business and technical training, as well as business development opportunities to Yamaha authorised dealers. With a unique pan-European approach, the Yamaha Motor Academy, part of Yamaha Motor Europe headquarters in the Netherlands, brings a broad portfolio of widely accessible online and offline training programmes to anyone working in a Yamaha dealership".
CAKE, the uniquely different manufacturer of electric powered two-wheelers in Sweden, has reported raising some $60m in new finance for its planned production bases in North America, Asia and Europe. CAKE says it also plans to develop retail and service outlet networks and add new products. The company is already selling its 'Makka' scooter and 'Freeride' off-roader. CAKE was established in 2016; www.ridecake.com
Borilli has become the title sponsor of the iconic, historic six-kilometre off-road park managed by the Trentini family at Pietramurata, near Trento in northern Italy. Feared and admired in equal measure, the multi-discipline, multi-ability facility sits in stunning scenery and has been a regular MXGP venue many times.
Dutch apparel brand REV'IT! has invested in travel start-up Motourismo - an online motorcycle travel platform offering specialised two-wheeled travel for a global audience. REV'IT! CEO Ivan Vos said: "As a leading apparel brand in the motorcycle industry, our mission is to inspire people to ride. We do this not only by developing high-performance, well designed and certified motorcycle apparel, but now also by offering specialised services and unique customer experiences."
Sources: AMD, IDN, FT, Reuters, PSB, MPN, BDN, MCN, AP, Bloomberg, MSNW, Electrek, electricmotorcycles.news, RideApart.com, Motor1.com, Cycle World, motorbikewriter.com