Wednesday, 16 September 2026

ACEM

2026 H1 'Big Five' market registrations +16.8% with Germany +27.6%


The latest data released by ACEM (the Brussels based International Motorcycle Industry Trade Association) show new motorcycle registrations in the 'Big Five' of Europe's largest markets reaching 636,490 units during the first six months of 2026. 

This represents an increase of approximately +16.8% compared to 2025 (545,127 units) as statistical reporting continues to unwind from the Q4 2024 statistical distortions of the Euro 5+ pre-registration impacts.

Motorcycle registration volumes increased in Germany (114,849 units, +27.6% year-on-year), in Spain (141,101 units, +23.6%), UK (54,962 units, +15.8%), in Italy (220,776 units, +13.2%) and France (104,802 units, +6.4%).

During this same period, moped registrations reached a total volume of 72,076 units in the six European moped markets monitored by ACEM. This registration volume represents an increase of +4.7% in comparison to last year (68,814 units). Mopeds volumes increased in Italy (7,819 units, +18.2%), in Germany (8,658 units, +9.3%), in Spain (6,274, 9.1%), in Belgium (14,475 units, +8.8%) and France (22,365 units +3.5%) but decreased in The Netherlands (12,485 units, -5.4%).

The data was released at the end of July 2026, and, commenting on the current situation of the sector, Antonio Perlot, ACEM Secretary General, said that "the first half of 2026 demonstrates sustained momentum in the European motorcycle market as we move through the peak riding season. 

"Registrations across our five largest markets reached 636,490 units, up +16.8% year-on-year, with consistent growth across the monitored markets. The announced recovery for the moped segment seems to be confirmed with an increase in registrations of +4.7% at the end of the first semester, reflecting increasing demand across the L-category in its different segments.

"Looking at long-term trends, what stands out is that motorcycle registrations are now +27% ahead of pre-pandemic levels in 2019. This is not simply a recovery, but evidence of sustained expansion in consumer demand for powered two-wheelers. The L-category has consistently demonstrated its relevance as both a practical transport solution and a leisure choice for European consumers.

"We must now see how the trend holds through the second half of the year before drawing conclusions about sustained market momentum."

News Briefs


Austria - BAJAJ Mobility (KTM) subsidiary WP Suspension has been hooked by the drug of brand extension with its first major product diversification - into the brake components segment. Primarily for Original Equipment Manufacturer (OEM) integration, the new line is ambitious - starting with pads, hydraulic hoses and callipers straight away. All products are being made in-house at WP in Austria. Initially for lower displacement lightweights, the target appears to be the niche that Brembo is trying to carve out for its ByBre brand. The first application is a 740 g WP FCR4 radial 4-piston caliper for this year's KTM 390 Duke; www.wp-suspension.com


Barcelona, Spain based electric motorcycle manufacturer Stark Future has now passed three years since its first customer revenue and has marked its strongest financial milestone yet with Q1 2026 revenue growth of 212% year-on-year, equivalent to 3.12x growth, while delivering its first EBITDA-profitable period and outperforming its own internal budget. Anton Wass, Founder and CEO of Stark Future, said "the results show that Stark's growth is not being led by unsustainable losses, but by real market demand, strong product momentum, and increasingly disciplined execution.


Honda has opened a new motorcycle production factory in Turkey. The new facility (at Aliaga, Izmir) is operated by Honda Türkiye A.S and is Honda's 38th factory worldwide and has an initial annual production capacity set at 100,000 units, with the opportunity to expand to up to 200,000. Production started in April 2026. Turkey has become one of Honda's key growth markets. In 2025 Honda took the number one position in the market for the 11th consecutive year.


Aimed at Flat Track racing, Picasso Engineering (Switzerland) is introducing the new OMT450C. "This is not just a race bike, but a continuous development platform implementing the proprietary DAST (Dynamic Adaptive Stiffness Technology) system for the first time in Flat Track: a modular carbon fibre frame designed to actively adjust structural rigidity and adapt to track grip conditions. Powered by a proven Honda CRF450RX engine, the bike is currently competing at the highest level in the 2026 FIM Flat Track World Championship, with American star Sammy Halbert.


Switzerland - The Geneva based International Motorcycle Manufacturers' Association (IMMA) has appointed Katalin Dobranszky-Bartus as its new Secretary General. A Brussels based Hungarian and Belgian citizen, Ms. Dobranszky-Bartus "brings a wealth of expertise in international transport policy and regulatory affairs." And has frequently engaged with United Nations transport entities. Having held different positions in the banking and financial sector, her multidisciplinary background includes training in law, risk management, and investment analysis, she studied for a PhD in Sustainable Finance, having studied in Budapest, Maastricht, and Cambridge. Her appointment marks a return to full-scale operations for IMMA nearly two years after the tragic passing of former Secretary General Edwin Bastiaensen. www.immamotorcycles.org


Germany - Daniel Schnell has assumed the position of Managing Director of Suzuki Deutschland GmbH, succeeding Kazuyuki Yamashita, who will be joining Suzuki GB PLC, Suzuki's British subsidiary. Schnell is the first German Managing Director in the company's 50-year history.


The Honda WN7 Electric Motorcycle and UNI-ONE Mobility Robot won 'Red Dot: Best of the Best' Awards in Red Dot Award 2026: Product Design, with the WN7 also winning a God Award at the 2026 iF Design Awards.

UK new motorcycle registrations

UK - new motorcycle registrations +16.12% January to July


The latest motorcycle industry trade association data from the MCIA in the UK reflects the improved statistical picture seen elsewhere in Europe as the data laps the late 2024 and early 2025 Euro 5/Euro 5+ 'pre reg' anomaly - though as mentioned elsewhere, some caution in evaluating current data is still advised.

Motorcycle registrations for the first seven months of 2026 were +16.12% (64,760 units) with January +17.53% (4,625), February +16.86% (3,757 units), March +15.39% (14,572 units), April +18.70% (9,597 units), May + 15.72% (10,880 units), June +12.48% (11,200 units) and July 2026 +18.51% (10,129 units). For the first time in some years, this paints a picture of a stable, growing market for dealers in the UK.

Total new PTW registrations YTD in the UK were +15.57% (67,183 units) reflecting the weakness of the UK as a small market for 'Mopeds'.

Total Scooter registrations YTD were +15.4% at 14,530 new units registered in the year to July. The market wide trend towards lower displacements continues in the UK, with 51-125 cc, 126-500 cc and 501-750 cc units +26.7%, +24.5% and +18.0% respectively. 

In motorcycle terms the ADV sector is the UK market's largest segment now, worth 15,589 units YTD and up by 26.2% over the year ago; the Naked bike and Modern Classic segments are next with 13,597 and 7,877 units sold YTD respectively.

There were 1,695 new electric PTWs registered in the UK in the year to July, down by -12.7% compared to last year.

For the record: Total new motorcycle registrations in the UK in 2025 were recorded as 89,160 units (-19.42%). As elsewhere though, this excludes the several thousand data distorting Euro 5 models that were pre-registered in late 2024 before the Euro 5+ regulation update became effective at the start of 2026. These models were nonetheless nearly all sold through dealerships in 2025, mostly in H1.

Oxford Products

Oxford Products - Men's and Women's anatomically correct RP-5 3.0 leather sports gloves  


Oxford's anatomically correct and ergonomic RP-5 3.0 sports riding gloves for men and women "bridge high-spec sports performance with everyday comfort, making it a perfect choice for sport riders who demand both protection and wearability."


Constructed from full-grain goatskin leather, the glove features Amara reinforcement overlays in high-impact areas - including the palm, outer seam, and forefinger/thumb - enhancing durability and adding extra protection where it's needed most.

A matt-finish carbon fibre knuckle protector sits atop a floating knuckle design, offering superior impact resistance while maintaining impressive flexibility. Combined with accordion stretch panels at the thumb and fingers, plus pre-curved finger construction, "the RP-5 3.0 delivers outstanding dexterity."

Additional padding on the rear of the fingers and a TPR cuff insert at the outer wrist further enhance overall protection without compromising comfort or fit.


Protection is Level 1 KP Certified (EN13594:2015), with carbon fibre knuckle protector, full aniline leather palm, backhand and finger reinforcements. The Amara suede overlays at the palm and outside seam increase seam strength, abrasion reinforcement and extend the design durability, PU finger sliders and reflective finger details.

Additional features include perforated fourchettes for ventilation, sweat wicking comfort lining, floating knuckle for maximum flexibility, hook and loop cuff adjuster, touchscreen compatible index finger and thumb and ergonomic pre-curved finger construction.


OXFORD PRODUCTS

www.oxfordproducts.com


Füsport

Füsport - XR1 GP race boot


Australian motorcycle footwear brand Füsport has released the XR1 GP, its flagship CE-approved race boot developed and proven alongside riders competing in Moto3, Moto2 and WorldSBK.

"Founded in Australia more than 25 years ago, Füsport has earned a reputation for developing high-performance motorcycle boots that combine race-proven innovation with exceptional protection, comfort and value," says brand owner Bruce Collins.

"The XR1 GP represents the brand's most advanced race boot to date, refined through years of testing alongside international race athletes."

Built on the same GP-spec platform raced by Füsport's Moto3 and Moto2 riders, the XR1 GP has been engineered to deliver "uncompromising protection, ventilation and precision fit for everyone from track day riders to world championship competitors."

Designed in Australia and refined through extensive on-track testing, the XR1 GP features full-coverage perforation for maximum airflow, while the Füsport Lacing System and GP-spec Tri-Ratchet Closure System deliver a secure, personalised fit with precise micro-adjustability. The refined F.I.A.S. (Füsport Internal Articulation System) improves ankle stability, enhances bike feel and delivers superior energy absorption without compromising movement or rider feedback.

Meeting FIM abrasion standards, the XR1 GP's outer shell is engineered for the demands of modern racing, while the Tri-Compound sole maximises grip, durability and feel. Every key wear component, including sliders, buckles and TPU protectors, is fully replaceable, extending the boot's service life season after season.


Offered in Triple White and Stealth Black, the XR1 GP combines "uncompromising race performance with contemporary styling. The distinctive Triple White colourway has already gained strong interest among riders seeking a premium race boot that is just as at home on the road as it is on the track."

The XR1 GP is a CE-approved professional race boot with advanced features including full-coverage perforation for maximum airflow; Füsport Lacing System with GP-spec Tri-Ratchet Closure System; F.I.A.S. (Füsport Internal Articulation System) for enhanced ankle stability, bike feel and impact protection; outer shell meeting FIM abrasion standards; Tri-Compound sole and fully replaceable wear components for extended service life.

www.fusportboots.com

Athena

GET - SX1 Pro relaunch for new gen KTM Group models


With an updated ECU, Athena's Alonte (VI), Italy based GET division has updated its popular SX1 PRO range, releasing the ECU with a specific map for the 2026 and 2027 versions of all 4-stroke motocross models and 300 cc 2-stroke models from the KTM Group.


Designed to improve performance while maintaining compliance with current noise standards, the engine management and data acquisition systems specialist has developed mapping that has been specifically calibrated to optimise power delivery, rideability and performance while complying with current FIM/AMA noise standards - therefore remaining below the maximum limit of 109 dB.

GET Brand Manager Emanuel Gobi told IDN that "designed to deliver top-level performance, the SX1 PRO line has been developed to optimise electronically fuel-injected 2-stroke and 4-stroke engines, ensuring optimal power and control on any terrain while improving power delivery and distribution across all RPM ranges.

"The ECU is 'Plug and Play' and can be installed quickly and easily, directly on the bike's main wiring harness, without any modification to the electrical system - making it a fully reversible install. It is supplied with two Racing maps, developed and released after extensive dyno testing and in collaboration with leading Off-Road teams."

In addition to the ECU, the kit includes the innovative SX1 Controller multifunction handlebar switch, which brings together all the features needed to manage every aspect of riding in an intuitive and immediate way - Traction Control, Launch Control, Quick Shifter and engine overheating indicator - as well as SX1 Connect, the Wi-Fi module that connects the ECU to a smartphone/tablet, allowing users to customise the key mapping parameters via the WiGET App.

www.athena.eu


Friday, 11 September 2026

RK Chain

Stark chooses RK 520MXU chain


Premium electric motorcycle manufacturer Stark Future has unveiled its new electric supermoto model, the Stark VARG SM, now available in multiple international markets. Following the motocross-focused VARG MX and the street-legal enduro-spec VARG EX, the VARG SM becomes the company's second homologated street-legal model.

Like the VARG EX, the new VARG SM is powered by an electric motor producing up to 80 hp and 914 Nm of rear-wheel torque, paired with a 7.2 kWh honeycomb magnesium battery pack. The motorcycle weighs 124.5 kg and offers an estimated riding range of approximately 120 km (74.6 miles) in urban use, 79 km (49 miles) on highways, and 81 km (50.3 miles) in mixed riding conditions.

Charging is handled via Stark Future's new 3.3 kW portable charger, enabling full recharge in around two hours using a 240V power supply or approximately 3.5 hours with a 120V outlet.

As with the MX and EX models, the battery serves as a structural component of the chassis, contributing to both increased rigidity and reduced overall weight.

Since its founding, Stark Future has equipped its electric bikes with chains from RK Chain as original equipment. The VARG SM is fitted with the lightweight sealed RK 520MXU chain, designed to provide a lighter and more responsive riding feel compared with standard O-ring chains.

The RK 520MXU utilises RK Chain's proprietary "UW-Seal" (Ultra-Thin Seal) technology, developed for selected narrow-profile chain models.

According to RK Chain, the UW-Seal technology offers several advantages:

• Narrower overall width compared with standard sealed chains

• Reduced friction due to smoother seal movement

• Improved acceleration response and extended wear life compared with non-sealed chains

The VARG SM is positioned as a high-performance electric supermoto that combines urban practicality with aggressive riding capability. Target customers include commuters, canyon and track riders, stunt enthusiasts, and performance-focused riders seeking exceptional power-to-weight performance.

With its instant electric torque delivery, lightweight chassis, and agile handling characteristics, the VARG SM is designed for both everyday urban riding and more technical applications such as stunt riding and track sessions. The model represents Stark Future's latest step in bringing electric performance bikes into the mainstream supermoto segment.

www.rk-europe.com

Italian new motorcycle registrations

Italy - new motorcycle registrations +5.57% to July 2026


Italy continues to show improved sales compared to 2025, with the market running at +5.57% growth through July (103,354 new motorcycles registered). As elsewhere, some statistical caution is still required as the impacts of the late 2024 Euro 5/Euro 5+ transition is still not yet fully 'out of the system'.

In motorcycle terms the first three months were +13.93% at 35,637 units registered. Then April was +3.73% (17,068 units), with May just +1.22% up at 18,118 units, June +8.07% (17,543 units) and July seeing the lowest growth rate of the year so far at -6.51% (14,988 units).

The suggestion from the data appears to be that the growth seen in Italy during the first half of 2026 may now be set to slow down in the run in to winter. The monthly rate of growth has declined for six out of the seven months so far since January 2026.

In total PTW terms the YTD data has Italy at +11.68% growth for the first seven months versus the year ago period (265,364 units), with March at +21.95% (39,606 units), April at +14.69% (43,039 units), May at +8.76% growth (47,032 units), June at +14.56% (48,623 units) and July's growth also the lowest for the year so far at +4.68% (44,647 units).

As usual, scooters dominate the YTD list of top-sellers in Italy, with Honda Italia's SH 125, 350 and 150 series taking the top three spots (30,734 units for the first seven months between them) followed by the Zontes ZT368T-G in fourth (5,641 units YTD) and the Honda X-ADV 750 in fifth (the ADV 350 is in ninth). 

The top-selling larger displacement motorcycle was Honda's Africa Twin in 20th spot (2,538 units YTD). Eight of the top 20 best sellers were Hondas; with five Piaggio models, two each for Voge, Kymco and Yamaha and the one Zontes model making up the top 20 list. 

The total number of new scooters registered in Italy in the first seven months of the year was up by +15.97% at 162,010 units; 103,354 were motorcycles (+5.57%), making 265,364 units in total (+11.68%).

For the record: Motorcycle registrations for the 2025 full year in Italy were put at 134,480 units (-19.22%) though the official data does not include the unsold Euro 5 models that were pre-registered in late 2024 but still (mostly) sold from dealerships in 2025. 


Matris

Matris - R12 GS suspension options


Italian suspension specialist Matris has announced a full set of suspension upgrades for the 1200 cc BMW R12 GS (MY 2025 and up).

Delivering a full range of setting options, for the front fork Matris offers its well-known F25R-X and F20K quad-valve asymmetric hydraulic cartridges.

Fully adjustable on compression, rebound and preload, both fork kits are a fully reversible 'plug and play' replacement for all the original internal fork components - ready to fit with no modifications needed.

At the back, Matris recommend their M46R or M46K monoshock options as 'better' and 'best' options. They are fully adjustable for compression, rebound, ride-height and spring preload by remote knob unit – "to ensure a fast and easy setting change for riding style and load."

Specific spring rates are available for the front forks and rear shocks based on rider weight and normal load – the standard spring is in Orange and the 'Dark Series' are finished in black.

"To complete the setting upgrades and provide greater stability, including significantly reduced front wheel shake, our internationally popular SDR and SDK steering dampers are fully adjustable options hydraulic, Nitrogen gas pressurised options with our exclusive, award winning 'Speed Sensitive System' for greater safety and durability."



MATRIS S.R.L.

www.matrisdampers.com

Spanish new motorcycle registrations

Spain - new motorcycle registrations +21.19% YTD


At the time of publication, the most recent published data from ANESDOR (the motorcycle industry association in Spain) covered the first seven months of 2026 and again show the market is Spain doing well with motorcycle registrations running at +21.19% YTD (171,179 units).

After a very strong March (+39.40%/24,642 units), April (+23.21%/24,059), +15.87% (26,865) in May and +28.57% (32,024 units) in June - representing the strongest sequence of four months in Spain (in percentage growth and units sold terms) since before 2009.

While July was 'just' +8.60% that was still 30,803 units (July was the best month in Spain in 2025).

In total PTW terms the Spanish market was +20.85% (179,229 units) for the first seven months of 2026. Within the overall data, motorcycles were worth 78,841 units (41.9% of the PTW market), scooters were 49.1% of the market (92,338 units) and mopeds were 4.3% of sales (8,050 units).

Honda continues to be the market leading brand with a 17.2% share (32,364 units YTD) followed by Yamaha (13.2%), Zontes (10.1%), Voge (7.7%) and Kymco (5.1%). 

The top selling model in Spain is the Yamaha NMAX 125 (8,064 units YTD/4.3% share), followed by the Honda PCX 125, Zontes 368 G, Voge DS 800 Rally and the Sym Symphony 125 in fifth spot.

For the record: Full year 2025 registrations in Spain were +7.93% over 2024 at 239,727 units. In total PTW terms the Spanish market was +7.29% (252,732 units).


Dold Industries

Ventura luggage system


Manufactured in New Zealand by Dold Industries, Ventura luggage is a versatile, inventory-friendly, system-based range of model-specific and universal mount luggage options.

The range includes hard top boxes and soft top luggage packs, panniers/side bags, tank bags and more - available for a huge range of makes and models.

With roots going back to the mid-1970s, the company now makes systems for over 2,500 models. The range is an ergonomic, modular and robust, easy-mount system that is secure and safe, versatile and durable.

The system features a rack, packs and model-specific bracket designs - it really is that simple, and it really is that good. Ventura packs are made with Kodra fabric, a heavy-duty ballistic nylon material, and lined with a laminated, waterproof PVC backed material.

They are available as single components or bundled kits. Simple, robust, versatile and durable are the keywords here. The central mounting component is the company's L-bracket, and, as with all the racks, they are made in mild steel tube and satin black powder-coat finished (or polished silver for Cruisers).

In addition to the applications for the Kawasaki Eliminator 500 & 500 SE seen here (2024 and up) the system is available for additional late-model Kawasakis, including the Ninja 500/Z500, ZX-R/RR. Other recent fitments include for the BMW S1000 RR (2024 and up) and Honda GB 750 XP (2025 and up).


DOLD INDUSTRIES

www.ventura-bike.com

MIVV

High-performance exhausts for new CBR 650R


Italian exhaust manufacturer MIVV has been designing and manufacturing exhaust systems for the motorcycle sector for over fifty years. Among its latest news are additions to the range of aftermarket exhausts for Honda's 'CBR' family - with some new complete systems that are designed to highlight the sporty style of the latest (2024-2025) 650R edition. 

Track-only MK3

The manufacturer guarantees full regulatory compliance for street legal riding but has also added to their 'package' of refinements developed exclusively for the track. 

MIVV first developed exhausts for the CBR in 1991 (for the 600F) and have therefore designed exhausts for all the different engine platforms that have carried 'CBR' sub-branding since then - singles, twins and 4-cylinders. 

For the current 2024-2025 CBR 650R MIVV has focused on three complete systems, two of which have MIVV manufactured catalysts. The third system is the track use version. The silencers used are the AK-1, GP PRO and the MK3 - each offered in two finishes. 

AK-1


The AK-1 silencer is produced with a stainless steel or titanium body, with both versions using a carbon end cap with a twill weave. It is an extremely light high-performance system, and a carbon heat shield is supplied. 

MIVV quotes max power of +8.60 hp at 11,600 rpm, max torque +6.60 Nm at 9,500 rpm and weight of 2.7 kg (-2.9 kg with the Titanium silencer), with the constant power gain rolling on at around 3,000 rpm.

The GP PRO exhaust has a compact, business-like design developed with semi-artisan TIG welding. The exhaust outlet pipe is equipped with a removable protective grille that hides the dB-killer.

It is available with a silencer featuring a central carbon body with a glossy finish; alternatively, there is the black stainless-steel version – which uses a special painting process. A carbon heat shield is supplied.

Max power gain is +8.50 hp at 11,600 rpm, with max torque at +6.60 Nm at 9,400 rpm and a -2.6 kg weight reduction.

GP PRO


The track-only MK3 line is the result of the experience gained by MIVV in the Moto3 and Moto2 World Championships. The system can be chosen with a silencer produced with a central body in glossy carbon or in black painted 304 stainless steel – features include the protective grille on the gas outlet bottom. A carbon heat shield is supplied.                                              

The Max power is put at +7.90 hp at 11,600 rpm, with Max torque of +5.90 Nm at 9,500 rpm and -3.5 kg weight saving.


MIVV S.P.A.

www.mivv.com






Thursday, 3 September 2026

Comment by Editor, Robin Bradley

Are Italy and France really outliers?


The past two years have been a rollercoaster where analysing the market's new model registration statistics are concerned.

Ever since the first signs of an impending Euro 5+ pre-registrations drama started to impact some of the national trade association market performance numbers in October 2024, it was clear that we were in for a self-inflicted wound that would take a long while to heal.

It would seem that ever since Covid started to rock the world in January 2020 there has been an ever more turbulent business environment, one characterised by instability, uncertainty and the sense that a major downturn was just one more war, one more capital crisis or one more collapse in consumer confidence away.

In early 2025 it became clear just how bad the Euro 5+ pre-registration cycle had been, how deep it went this time. As the national motorcycle industry trade association statistics started to be published in January 2025 it started to become clear just how many unsold but pre-registered 'carry-over' motorcycles and scooters most be crowding dealership showrooms and storage facilities.

Then the crazy and hugely misleading Q4 2024 statistics for Europe's 'Big Five' markets (Italy, France, Spain, Germany and the UK) were revealed in ACEM's quarterly 'major market' report at the end of January 2025.

At that point it became apparent just how futile the best endeavours of us here at International Dealer News and many others around Europe to attempt 'real world' sales number estimates were going to be.

Whilst common sense dictated that yes, dealerships were selling more 'new' machines than the monthly and quarterly 2025 statistics suggested, the culture of gloom that descended on the market in Europe became a self-fulfilling prophecy. Especially once the equally deep trauma that KTM was suffering started to become apparent, and the early-stage effects of the November 2024 election in America started to become apparent – not least through tariffs.

This year has continued to see the uncertainties multiply - why have two wars going on when five will do. 

However, so far, and remarkably, while the reports of economic health in developed markets can only be described as 'fragile' at best, the widespread expectation that the United States and Europe (especially) were on the precipice of another major recessionary shock have proven to be less imminent than we were being told.

The toxic mix of economic and political instability, high interest rates, high inflation, softening housing markets, declining labour pools and the massive impacts on energy markets and resulting consumer and commercial energy prices have not yet translated into wholesale job losses. Like so many international orthodoxies, the conventional cycles of economic cause and effect appear to have stalled - though at this stage all we can say with any degree of certainty is that we have a reprieve rather than a cure.

In this context, how do we therefore judge the apparently robust new motorcycle registration statistics through the first half of 2026? There's no question that the 'pre-reg' saga is still casting a shadow on the numbers (all be it a diminishing shadow) but even making an adjustment for the remaining 'pre-reg' impacts, far from a potential downturn the statistics are now starting to point to genuine, and genuinely healthy market growth.

For once the performance of the Italian market at a 'mere' +5.57% (103,354 units) through July 2026 is an outlier in lower growth terms than being the 'puller up of trees' that we had often seen before Q4 of 2024.

Elsewhere, the results for the first seven month of this year are dramatically stronger with the UK now reporting +16.12% (64,760) units, Germany at +17.60% (82,334 units) and the ever-remarkable Spanish market racing ahead at +21.19% (171,178 units).

Per the table on the front cover of this edition of International Dealer News The ACEM statistics for the first half of 2026 in Europe's 'Big Five' (which account for some 80% of new registrations) show France at +6.4% (another market that isn't as strong s the median of the results elsewhere at -6.4%/104,802 units) and the total of the 'Big Five' of +16.8% at 636,490 units suggests an 'All Markets' H1 of more than 760,000 new units in total receiving a first registration in Europe for the January to June 2026 period. 

That in turn suggests a 2026 full year market for all European markets of somewhere in the region of 1,102,000 units.

That will represent real growth of 40,000 units compared to a 2025 estimate of totals that include the 'pre-reg' unit numbers that were sold from dealership showrooms that did not appear in the official 2025 registration numbers (estimates vary but 60,000 appears to be a consensus of estimates), and in the region of market parity with the 'real' market performance of 2024 (maybe a 10,000 unit genuine growth) when the theoretical 2024 total of 1,150,852 registrations is similarly adjusted for the (theoretically 60,000) 'pre-reg' units from Q4 of 2024 that didn't find owners until the following year (mostly H1, 2025).

So, the outcome of the 2024-2026 three-year cycle will likely result in modest growth (+10,000 to + 30,000 units?) since the end of 2023.

In the context of the multiple headwinds of the last three years that will have to be regarded as satisfactory.

Either way, there is no underlying collapse in consumer demand, but neither are the presently reported 15% and up growth numbers to be too relied on. Indeed, maybe Italy and France aren't such outliers after all, but rather, exemplars of a 'real market' demand that has proven itself to be stable.

The inescapable conclusion has to be that the performance of motorcycles and scooters as urban mobility and recreational vehicles of choice remains durable in the face of all but the most corrosive to economic negatives. 

In this context the forecast that the present global PTW market of around 50 million units a year to something like 60 million by 2030 is not as far-fetched as many have suggested. 

That is the forecast on which Honda is basing its ambitious eventual 50%/30 million unit global market share ambition on. 


60 million global PTW sales by 2030?


German motorcycle registrations

Germany - motorcycle registrations +17.60% YTD


The most recent available data from the IVM (the motorcycle industry trade association for Germany) shows new motorcycle registrations for the first seven months of 2026 growing at +17.60% (82,334 units YTD).



Welcome though the news is, as elsewhere in Europe the data is still somewhat distorted. The statistical reporting has now started to lap the impacts of the late 2024 effects of the rush to pre-register unsold Euro 5 inventory, before the new Euro 5+ regulatory framework became active at the start of 2025. 

However, those units were (mostly) subsequently sold by dealerships in 2025 (in H1 especially) making the apparently extreme decline in new registrations in Germany last year a less than entirely reliable metric, and the apparently strong percentage growth being seen this year could therefore be less impactful of dealership finances than it appears to be.

The most recent months in Germany have built on a strong start to 2026, even though the rate of growth has slowed. March was +40.27% (18,633 units), April was +7.69% (14,842 units), May came in at +1.89% (11,802 units), with June significantly up at +19.24% (12,840 units) but July growth was lower again at +2.78% (12,431 units).

Total PTW registrations to July 2026 were +24.40% at 139,452 units; but the total PTW YTD figure is still some 15,000 units behind the equivalent reported number for 2023 - which was the strongest first seven-month market performance seen in Germany since the 2008 global financial crisis.

As to be expected, the BMW R 1300 GS continues its market domination as the best seller in Germany with 4,706 units sold for a YTD (reduced) 5.72% market share. The Kawasaki Z 900 remains in second spot (3,299 units/4.01% share); followed by the Honda CBR650 R (1,814 units/2.20%); Kawasaki Z 650 (1,613 units/1.96%) and Yamaha MT-07 in fifth (1,295 units/1.74% share).

The Yamaha Ténéré 700 is in sixth spot (1,295/1.57%), followed by the Honda CB 750 Hornet (1,284/1.56%), BMW F900 R (1,273/1.55%), Yamaha MT-09 (1,218/1.48%) with the CFMoto 675 SR-R in 10th spot (1,102/1.34% - the CFMoto 450 MT is the 11th best seller YTD in Germany).

BMW and Honda each has 13 models in the list of the top 50 best sellers in Germany for 2026 so far; Kawaski and Yamaha 6 each, CFMoto 5, Aprilia 2 with Suzuki, Ducati, Bird and KTM one each.

No surprise that BMW is the German market share leader - 15,688 units sold YTD for a reduced 19.05% share (15,476-unit sales for the year ago period), with Honda now back in second spot and closing in on BMW in market share terms (12,618/15.32%), Kawasaki (11,947/14.51%) and those three are well ahead of Yamaha and KTM in fourth and fifth respectively.

Interestingly, CFMoto is now the sixth best-selling motorcycle brand in Germany (January to July) ahead of Triumph, Ducati, Harley-Davidson and Suzuki 10th.

In the electric (light) motorcycles segment in Germany Stark Future continues the market leadership it took from Zero with 1,126 units compared to the 165 sold by Zero in second place (now a Dutch globally headquartered American manufacturer), with Vmoto in third, Honda fourth and NIU in fifth.

For the record: total motorcycle registrations in Germany in 2025 were recorded as being a Euro 5 ‘pre-reg’ distorted -36.02 (97,699 units) with total PTWs at -35.50% (161,744 units).


Honda

Honda Q1 results, 'Battle of the Twins', E-clutch


Q1 Financial Results

Following good Full Year results for its 2025-2026 financial year to March 31, with Honda Group Unit Sales of 22,101,000 PTW units (+1,529,000 over the prior full year) Honda has started its 2026-2027 Financial Year with another strong performance.


Honda Group Unit Sales for Q1 of its new fiscal period (the three months to June 30, 2026) were 5,663,000 units, up by 10.1% from 3,774,000 for the year ago quarter.

In 2025 Honda projected that the present 50-million-unit annual global motorcycle market (of which it currently claims a 40% worldwide market share) is likely to grow by 20% to 60 million units by 2030 and that in the long-term its stated aim is to grow sales to some 50% of global motorcycle/PTW industry new unit sales at some stage in the not too distant future.


Motorcycle Business segment sales revenue for Q1 was ¥1,141.1bn (up from ¥951.5bn for the year ago period), producing a ¥233.9bn operating profit (up from ¥189.00bn) on an improved Operating Margin of 20.5% (up from 19.9%).

In regional terms, Q1 unit sales in its Japanese home market decreased to 38,000 units (from 59,000 for the year-ago) with Asia remaining by far their largest market (4,753,000 units sold, up from 4,284 for the year ago). In Europe unit sales for Honda were down by 5,000 units YOY at 117,000 for the quarter and by -3,000 units in North America at 139,000).


Battle of the Twins - 'On Road vs Off Road'

This year's Wheels and Waves (Biarritz, June 2026) saw Honda add a 'compare and contrast' element to its Honda Customs showcase. Billed as a 'Battle of the Twins' there were 10 custom bike shops chosen from 10 different countries to create five different customs based on two very different platforms. 


Honda Germany - 'White Venom' by Motocrew 


Honda Portugal - 'Mugen' by Mototrofa 

There were five road going concepts based on the CB750 Hornet and five off-roaders based on the XL750 Transalp - to bring an 'On Road vs Off Road' element to the seventh iteration of their annual European competition.

An online poll at hondacustoms.com will crown Europe's favourite custom with results due to be announced "at the end of the summer". 

Honda Switzerland - 'Concept 2027' by Stark Industries

Honda Austria - 'Ruth' by Reier Motors

Honda Italy - 'Saharja' by DRS Custom

This year another new element to its long-running hondacustoms.com customisation competition (this is its seventh iteration) will see each of the custom projects reviewed by the Honda R&D centre (Rome) designers of the original bikes - Valerio Aieillo (Transalp) and Giovanni Dovis (Hornet). 


Honda E-Clutch - 'Technology for People' 

Setting the pace in the rush towards 'shift assist', Honda says that its E-Clutch technology has been "developed in the spirit of 'Technology for people' with the aim of broadening the appeal and benefits of motorcycling to a range of potential riders".

Junya Ono, Assistant Chief Engineer, Motorcycle and Power Products Operations Honda Motor Co., Ltd.

In a June report, Honda stated that "electrical assistance to the clutch operation enables smooth starting and gear shifts, and improves the riding experience whilst removing unnecessary stress - freeing rider capacity to concentrate on cornering, braking and acceleration, ultimately resulting in better, safer riding. The technology facilitates smoother, and quicker gearchanges over manual transmission allowing faster and more stable acceleration."

Honda went on to say that in a motorcycling world increasingly shaped by electronic innovation, one component has "proudly retained its analogue character - the clutch lever, that tactile connection between the rider's left hand and transmission that defines the riding experience."

Honda states that it's E-Clutch "is reshaping this concept and final frontier of manual control. Reimagined - not erased but enhanced.

"By mitigating the shock that occurs during gear changes through half clutch control, the system delivers shifts that are smoother and quicker than those of a conventional quickshifter," explains Junya Ono, Assistant Chief Engineer, Motorcycle and Power Products Operations Honda Motor Co., Ltd. 

"Riders can feel the benefit across all riding situations, but the difference is especially noticeable during low-speed riding, such as in urban environments, where smooth gear changes are most apparent."



Honda explain that the phrase, half clutch control, is central to understanding why E-Clutch feels different. "A conventional quickshifter momentarily cuts ignition or fuel to unload the gearbox, allowing clutch less upshifts." It's effective, especially at higher revs, but it can introduce a jolt, particularly at lower speeds. E-Clutch, by contrast, actively manages the clutch itself via electronic actuators. Instead of simply interrupting power, it subtly slips the clutch during the shift, smoothing torque transitions before the rider even perceives them.

"The result is a shift that feels fluid rather than abrupt, controlled rather than interrupted - especially noticeable in heavy traffic." Honda states that its objective is to "expand accessibility without diluting engagement.

"The primary objective is to allow a wide range of riders to have FUN by being able to ride with greater confidence across a broad variety of situations," says Ono-san. "This has been achieved by further evolving and refining the control logic based on the system originally developed for the 650 class models."

That system, which made its debut on the CB650R and CBR650R, proved that automated clutch control could coexist with a manual gearbox. The new generation, which made its public debut at EICMA 2025 on the XL750 Transalp and CB750 Hornet, is described as building on that foundation, taking the technology to different engine capacities and riding environments.

"A major step forward with the 750 system comes with the integration of Throttle-by-Wire (TBW), unlocking further potential as the E-Clutch's behaviour becomes adaptive rather than reactive.

"With selectable riding modes now available, the E-Clutch has become easier to use across a wide range of scenarios, from urban commuting to sporty riding, allowing its behaviour to better match the rider's demands," explains Ono-san. "In addition, downshifts now incorporate an automatic blip function, enabling smoother and more seamless downshifting.

"Similar to downshifting with a quickshifter, the system blips the throttle to match the engine speed to the appropriate RPM after the downshift," says Ono-san. "However, because the E-Clutch also engages half-clutch control, it achieves a smoother downshift overall." In effect giving riders a dual action, throttle matching and controlled clutch slip. 


"During rapid deceleration, the load on the rear tire can be reduced, causing the rear wheel rotation to lag behind the vehicle's actual speed," explains Ono-san. "If load is reapplied to the rear tire while in this state, the mismatch cannot be fully absorbed, resulting in wheel hop. The system detects this condition and applies half-clutch control. By allowing the clutch to slip rather than the tire, vehicle stability is improved."

This rear-wheel hop mitigation first appears in Honda's 750 series models, including the Honda Transalp, marking an evolution in E-Clutch's role, from convenience feature to active stability enhancer. However, implementing such control across multiple engine platforms is no simple software update. Each engine configuration behaves differently.

"Each engine had its own characteristics, so it required settings tailored accordingly," says Ono-san. "In particular, we struggled with accommodating differences in rotational fluctuations, as well as variations in engine response and torque delivery."

An inline four spins differently to a parallel twin. Torque pulses, crank inertia, throttle response curves, all influence how a clutch must engage or slip. The engineering challenge lay in mapping those characteristics precisely enough that riders never sense the calculation behind the curtain.

Riding modes add another layer of nuance. In Rain, throttle response is softened; in Sport, it sharpens. Because TBW decouples grip rotation from actual butterfly valve opening, the clutch must interpret not just what the rider is doing, but what the engine will do next.

"Depending on the selected mode, such as RAIN or SPORT, the actual throttle butterfly opening varies relative to the grip opening," explains Ono-san. "The E-Clutch performs appropriate clutch control in accordance with these changes in butterfly valve opening." 

In practical terms, Honda says that this means a consistent feel and that off road, the system's benefits become even clearer. On adventure machines, riders frequently juggle balance, throttle, braking and terrain reading simultaneously.

"First, the presence of the E-Clutch eliminates concerns about engine stalling," says Ono-san. "It also removes the need to worry about operating the clutch lever. As a result, riders can focus on riding with greater confidence during off-road conditions, where increased attention to surface conditions is required."


On loose terrain, where traction can fluctuate unpredictably, the 750 series system goes further. It can execute appropriate upshifts even when the rear tyre is slipping under acceleration, maintaining drive without compounding instability. Despite all this automation, Ono-san was adamant about preserving familiarity.

"We were committed to a configuration that does not change the control layout," he emphasises. "The clutch lever is installed in the same way as before, and without any special operation, simply pulling the clutch lever instantly provides the same feel and operation as a conventional manual motorcycle."

That decision underlines a philosophical difference. E-Clutch is not a replacement for manual riding; it is an augmentation. Riders can ignore it entirely and operate the clutch as usual. Or they can let the system handle routine modulation while they focus on lines, braking markers or traffic. It also has a trick up its sleeve for riders who want that traditional engagement.

"We enabled the E-Clutch to be turned off for situations where the rider does not want the clutch to disengage automatically, for example, during low-speed riding, where you may want to run right at the edge of idle speed," says Ono-san. "We believe that being able to revert completely to the same operation as a manual motorcycle is a unique advantage that other automatic clutch-control systems do not offer."

It's a small switch with big symbolic weight; the choice remains in the rider's hands. Yet perhaps E-Clutch's most impressive achievement is how invisible all of this feels from the saddle.

"We evolved the control logic in accordance with the vehicle characteristics and usability, maximising the value the system can deliver," says Ono-san. "In addition to functional enhancements such as coordination with TBW, refinements have also been made in finer details to improve the feel of vehicle launch and gear shifting."

Honda claim that this latest iteration of its E-Clutch quietly redraws the boundary between manual and automatic. The clutch lever remains. The gearbox remains. The rider remains central. 

"The invisible intelligence now woven into the relationship between rider and machine hints at a future where technology supports rather than supplants - it doesn't change how motorcycles are ridden, but that it redefines how they feel every shift, every start, every stop.".










SEMA 2026

SEMA 2026 adds new powersports section


The 1963-founded, Las Vegas based Specialty Equipment Market Association Show (SEMA Show, November 3-6, 2026) says it is expanding its powersports industry presence by launching a dedicated Powersports/Side-by-Side (SxS)/Lifestyle section.

"This strategic expansion creates a unified home for the rapidly growing intersection of the automotive and powersports communities."



Not SEMA's first attempt to get into the powersports industry expo game, it says the initiative is a "direct response to clear market demand and the evolving habits of the modern enthusiast.

"SEMA research confirms that the crossover between these worlds is seamless: the vast majority of enthusiasts do not limit themselves to a single vehicle type, often owning a combination of modified trucks, SUVs and various recreational powersports vehicles."

SEMA Vice President of Events Tom Gattuso describes this step as a "bold step forward in SEMA's mission to serve the entire enthusiast ecosystem. Powersports has always been an integral part of SEMA's DNA, and we are now providing this community with the dedicated platform it deserves. By integrating powersports and related lifestyle products into our Show floor, we are creating a more powerful, unified resource for the aftermarket. 

"This move celebrates the natural synergy between automotive and outdoor recreation, ensuring our members have the advocacy, resources and product discovery platform they need to thrive in a modern, evolving market."

Located in the West Hall, the section will highlight a "diverse range of categories," including Motorcycles and dirt bikes, Side-by-Sides, Trailers and tow vehicles, and related adventure lifestyle gear and accessories.


"Attendees can expect an immersive and highly interactive experience that mirrors how they actually live and work," said SEMA Trade Show Director Andy Tompkins. "By grouping powersports and lifestyle gear alongside our world-class truck and off-road sections, we are providing an unmatched opportunity to see the latest in the adventure market."

According to SEMA Research, 60% of specialty-equipment manufacturers already produce products for at least one type of powersports or recreational vehicle, while 47% of retailers and installers sell to these segments.

As with the MIC, SEMA places advocacy at the top of its agenda. "Through the acquisition of the Off-Road Business Association (ORBA), SEMA has strengthened its presence in Washington, D.C., and Sacramento, California, to fight for land-use protection and motorized recreation access - issues that are critical to the survival of the powersports industry. The new section allows the entire ecosystem to gather and unite to solve opportunities and challenges facing the powersports marketplace."

semashow.com/powersports


Barkbusters

Barkbusters - Yamaha XTZ700 Ténéré World Raid Mounting Kit


The ever-growing range of model-specific hand guard kits available from Australian hand guard specialist, Barkbusters (Rideworx), has expanded even further - "allowing discerning riders to switch out inferior OEM offerings with the best quality hand protection on the market."

A recent addition to the Barkbusters range is this model specific hardware kit for the Yamaha XTZ700 Ténéré World Raid (2026 and up).

The full wrap-around aluminium hardware is compatible with several of Barkbusters' handguard designs - JET (Code: JET-003), VPS (Code: VPS-203), STORM (Code: STM-003) and CARBON (Code: BCF-003). 

One of the world's leading hand protection manufacturers, there is also a two-point hardware mount kit available (BHG-131).

 

BARKBUSTERS

www.barkbusters.net


Athena

Athena high performance gaskets - Panigale V4


Athena has expanded its product offering with a new range of gaskets for Ducati Panigale V4 - "developed specifically to meet the needs of workshops, tuners and professionals working on high-performance engines."

Clutch cover gasket

Generator side gasket


On high-performance applications, components such as the oil sump, engine side covers, water pump and clutch cover originally require the use of sealant pastes or liquid sealing solutions. In racing environments, or whenever the engine needs to be opened and reassembled frequently, each operation may require more time, particular attention to surface cleaning and great deal of accuracy during reassembly.

It is to meet these 'real-world' requirements of dealership, performance and race-team workshops and paddocks that Athena has added this new line of dedicated gaskets, designed to simplify workshop operations and make servicing faster and longer-lasting.

Oil sump gasket

The benefits include faster installation, elimination of the use of sealant pastes, reliable sealing performance over time, simplified engine opening and closing operations and optimised servicing times.

The range includes an Oil Sump Gasket that is designed to ensure high sealing performance for the lubrication system, thanks to a material selected to provide mechanical strength, vibration tolerance and stability at high operating temperatures.

The new Generator Side Gasket is designed to ensure precise mating between surfaces and reliable sealing, even under the thermal and mechanical stresses typical of high-performance use.

The technologically advanced material used in Athena's Water Pump Cover Gasket provides high controlled compressibility, resistance to racing coolants and dimensional stability - even at high operating temperatures.


Water pump cover gasket

Finally seen here, the Clutch Cover Gasket ensures optimal separation between the clutch compartment and the external environment, maintaining pressure stability and preventing leaks even under the most demanding conditions. The material is selected to withstand contact with oils, high temperatures and thermal variations.


ATHENA

www.athena.eu