BMW - "Fuel For Life" platform
Initially featuring Travel and Training opportunities, BMW say its new "Fuel For Life" portal will offer budget and time-frame options for "a wide range of routes and destinations - right after having finished researching the routes and destinations, the customer is referred to the appropriate BMW Motorrad partner for booking".
For 2022 "The Great Getaway" offers three "inspiring destinations for a perfect getaway trip. In Costa Rica, Portugal and the USA, you can indulge in motorcycling pleasures for eight days in the saddle and enjoy the feel of pure heritage on motorcycles from the BMW R 18 range. Customers are accompanied by professional tour guides, with select hotel accommodation and meals as well as a support vehicle".
"Follow The Trails" is the "ultimate off-road adventure that takes customers to remote and undiscovered locations of the International GS Trophy. Off the beaten track, the participants follow in the footsteps of the GS Trophy teams and explore unspoilt landscapes on BMW GS models (R 1250 GS, F 750 GS, F 850 GS) - in Mongolia, Albania and Thailand.
"Training options offer Racetrack experiences guided by experts. 'Racing School Europe' on the other hand, offers fast-paced action on supersports bikes such as the BMW S 1000 RR and M 1000 RR. At world-famous MotoGP and WorldSBK circuits such as Mugello in Italy, the 'Circuit Ricardo Tormo' in Valencia, Spain, or 'Motorland Aragon', also in Spain.
"The wide range of 'Fuel For Life' offers for BMW Motorrad experiences is initially available for Europe, but will be steadily expanded in the coming months and, in addition to 'Travel' and 'Training', other exciting categories will soon follow".
fuelforlife.bmw-motorrad.com
