The latest statistics released by the IVM, the motorcycle industry trade association in Germany, show new motorcycle registrations down by -9.53 percent in July at 10,010 units and +3.25 percent for the first seven months of the year at 83,088 units – the strongest first seven-month market performance seen in Germany since before 2009.
In total powered two-wheeler terms the market in Germany was down by 10.88 percent in July (15,443 units in total), but remains up for the year-to-date at +1.85 percent (115,490 units so far in 2016).
The top selling model in Germany so far this year is the BMW R 1200 GS (5,468 units), followed by Yamaha’s MT-07 (2,446 units), Kawasaki’s ER-6n (2,137 units), Honda’s CRF 1000 ‘Africa Twin’ (2,038 units) and the BMW R nineT as fifth strongest selling model so far this year.
With eight models in the top 20 sellers list, it is no surprise that BMW is total PTW sales market share leader for the first seven months of the year in its home market, having sold 18,897 units for a 16.36 percent market share (actually down a little from the 19,254 units they sold in the first seven months of 2015).
Yamaha is second with a 13.06 percent market share (15,079 units sold YTD), Honda third with 12.15 percent of the German market (14,020 units), KTM in fourth place with 9.83 percent (11,355 units) and Kawasaki fifth with 7.53 percent (8,691 units).
Sportsbikes have taken 30.43 percent of the new motorcycle market in Germany so far this year (25,281 units), with Enduro bikes the second largest sector at 24.17 percent of the German motorcycle market (20,079 units); so-called “classically styled” bikes (Naked style models mostly) are the third most popular style of bike in Germany so far in 2016, taking 21.63 percent of the market (17,972 units), followed by “Chopper” style bikes being the fourth most popular sector (12.79 percent, 10,624 units YTD).
