Monday, 22 February 2021

Honda

Honda - Q3 and nine months to December 2020

For the third quarter and first nine months of its current financial year (the period to December 31st, 2020), Honda has reported motorcycle sales revenue down by 39.3bn yen at 490.8bn for the period. "Although sales are recovering in many countries, sales revenue experienced a year-on-year decrease due primarily to decreased sales, mainly in Asia."


However, its segment operating profit was only down by 1.8bn yen at 72.7bn as a result of "cost reduction efforts and control of SG&A expenses (Sales and General Administration) - this was despite a decrease in profit related to changes in sales volume and model mix".
Total Honda Group motorcycle unit sales were 4.269 million units for Q3 (from 5.019 million in the year-ago quarter); consolidated total unit sales were 3.019 million (down modestly from 3.190 million units in Q3 2019).
For the nine-month period, Honda Group motorcycle unit sales were 10.591 million units (-29.6% from 15.038 million units for the year-ago period), with Asia responsible for around a third of that decline. 

32-year-old Argentinian Kevin Benavides claimed his first Dakar Rally win in January on his CRF450 RALLY factory bike, with 2020 winner Ricky Brabec (USA) second - giving Honda its first 1-2 victory since 1987, and its second successive win in the deserts of Saudi Arabia. 2021 marked the 43rd edition of the Dakar Rally, which was first held in 1979 (then known as the Paris-Dakar Rally). Honda first competed in the Dakar in 1981, scoring its first win in 1986 (the first of four consecutive wins) with the NXR750. The company left Dakar competition in 1990 and returned in 2013 (when the Dakar was held in South America) with the CRF450 RALLY.

 *Benavides did not compete in 2017 due to injury.
He was second overall in 2018, fifth in 2019 and 19th in 2020.


Group motorcycle unit sales in Europe were 159,000 units for the nine-month period, down by some 27,000 units from the 186,000 sold in the first nine months of 2019. North American sales were 240,000 units (up from 221,000 in 2019); domestic Japanese unit sales were also up by 1,000 units at 155,000 for the nine-month period.
Honda's largest market in Asia remains India, where sales were 2,643,000 units, some two thirds of the 2019 period.
Total global consolidated unit sales were 7.263 million for the nine-month period (from 9.732 million for the year-ago period). For the nine-month period, motorcycle segment sales revenue was 1,258,173m yen for a segment profit of 152,379m yen.