Monday 22 February 2021

Italian motorcycle registrations

Italy - 2020 motorcycle registrations -4.86% (theoretically)

According to the latest data from ANCMA (the motorcycle industry trade association in Italy (and the owner of EICMA), the Italian motorcycle and scooter markets ended a tumultuous year having recovered a lot more of the lost sales that, at one stage, looked like they were going to set the Italian market back years.



Having been +1.94% (6,502 units) in October, and massively up in November at +41.14% (5,012 Units) new motorcycle registration in Italy in December were up by +46.36% at 4,038 units to finish the year at -4.86% (94,108 units, compared to 98,917 in 2019).
However, as with the scooter and moped figures from ANCMA, and as seen elsewhere in Europe as the year ended (looking at you, Germany and United Kingdom), pre-registration of unsold Euro 4 units that do not meet the strict timescale criteria set by the EU for the end of series derogation approved in advance of Euro 5 final implementation have no doubt distorted the statistics in Italy and most of Europe's major markets.
Total PTW registrations are put at +23.98% for December (7,630 units) and +20.05%/11,012 units for November to close out the year at -5.76% (218,626 units, compared to 231,985 in 2019). Scooter sales are put at -6.43% for 2020 (124,518 units).
The top selling motorcycles in Italy for 202 have again been the Benelli TRK 502/502X (3,5693 units), followed by the BMW R 1250 GS (3,188 units), and the Honda Africa Twin (2,926 units). The top selling scooters remain the Honda SH 150, 300 and 125 range (in 1st, 2nd and 4th spots respectively), with the Piaggio Beverly 300 ABS, Liberty 125 ABS and Medley 125 in 3rd, 5th and 8th.
The Kymco Agility 125 R16 was 6th, with Yamaha's big TMAX scooter in 7th place, and the company's XMAX 300 in 10th behind the Honda Forza 300 (9th).