German wholesaler Hermann Hartje KG (based at Hoya, near Hanover) has continued its expansion programme, striking a deal with German oil specialist Meneks AG to distribute the American Bel Ray lubricants and chemicals range.
This latest addition follows the news at the start of the year that Hartje had expanded its partnership with British vendor Oxford Products to distribute the full range of Oxford branded parts, accessories and apparel from its fast-growing portfolio.
"We are delighted to be working with Meneks and Bel Ray," says Jens Engelking, Head of Moto at Hartje. "This partnership enables us to offer our customers in Germany even more diverse lubricant solutions. From Bel Ray's multi-championship- winning race oils to advanced sports and street bike, ADV, MX and scooter formulations, the Bel Ray range is one of the deepest and best-selling lubricant and chemical product lines in the world.
"The addition of Bel Ray to our brand line-up means that our customers can offer their partners the highest quality and performance. The partnership between Bel Ray and Hartje is further proof of both companies' ongoing commitment to quality and customer satisfaction."
