Thursday, 19 September 2024

Dymag

British Dymag Wheels Brand Sold


The British Dymag Wheels brand, previously operated by CSA Performance subsidiary Dymag Racing, has been sold to Dortmund area German lightweight alloy wheel manufacturer Borbet GmbH.

Borbet has acquired the Dymag lightweight magnesium and carbon car and motorbike rims brand IP, product designs and technology, all patents and UK production facilities with the immediate integration of all Dymag Racing employees. 



The deal was executed via Dymag Technologies Limited (DTL), a newly established prepack acquisition vehicle, established expressly for the purposes of the sale. DTL will remain based at Chippenham in England and operate as an independent subsidiary of Borbet GmbH.

Renowned as a manufacturer of high-performance, high strength and lightweight race and street wheels for OEM, race team and aftermarket customers, Dymag is celebrating its 50th anniversary this year - it was founded in the UK in 1974.  Established as Dymag Racing UK Ltd. in 2009 and under the ownership and management of Chris Shelley as Chairman since 2011, Dymag has been funded by Puma Private Equity - with a recent funding round completed in 2020.


Chris Shelley, Director of Dymag Technologies Limited

As a DTL Director, Shelley is quoted as saying: “We are delighted to be part of the Borbet family. This partnership is a significant step for Dymag branded products and will position Dymag Technologies as a leading supplier to premium car manufacturers worldwide. We thank Puma Private Equity for its long-standing commitment and support in the development of Dymag branded world-class carbon wheels.”

Burkhard Plett, CEO of Borbet GmbH, said: "With the acquisition of the Dymag assets by Dymag Technologies Ltd., we are expanding our portfolio to include carbon and magnesium rims. This strategic decision underlines our aim to be a leader in all key wheel technologies for the automotive industry."


Dymag will continue to produce and supply BX-F wheels to aftermarket customers in the USA and Asia as well as Tier 1 wheel manufacturers worldwide. In addition, the company will continue to develop and market its successful motorbike wheels.

In May this year, AMD reported on the introduction of Dymag's 'Sector' race wheels, designed in collaboration with Roland Sands. Earlier this year, Dymag announced a partnership with MotoAmerica for the 2024 season, "reinforcing its commitment to the North American racing championship." Having been a longtime supporter of MotoAmerica in the 2023 season, Dymag-backed teams - including in Hooligans and Bagger Racing - achieved standout successes by fiercely competing on Dymag wheels, demonstrating the exceptional performance and reliability of the brand’s high-tech innovation."

Available in a range of colors, 'Sector' wheels are initially being offered in 17 x 3.5 front and 17 x 5.5/6.0 rear.

www.dymag.com