INTERMOT 2014
KOELNMESSE has released its exhibitor prospectus for next year’s INTERMOT expo (the ‘Cologne’ Show), with the dates confirmed as October 1st – 5th, with Tuesday 30th September as the press day. Being branded as the International Motorcycle, Scooter and E-Bike fair, INTERMOT is promising further enhancement to its dealer/trade Business-to-Business (B2B) facilities and services with an expanded “business district” and exclusive invitational programme for international importers/distributors.In 2012, INTERMOT say they attracted over 203,000 visitors from 117 countries to see 1,022 companies from 37 countries present 1,437 brands, and see more than 200 events, taking some 18,000 test rides. Research suggests that 76 percent of INTERMOT’s trade visitors said that they had “achieved the objectives of their visit”, with 82 percent of visiting consumers equally satisfied with their exhibition experience.
Described by Jürgen Naue, Managing Director of Kawasaki in Germany, as a “real driver for the entire industry”, the expo programme for 2014 promises even higher investment in consumer attractions such as races, test-tracks and stunt shows, with speciality indoor exhibition zones highlighting motorcycle sport, customizing and touring.
Full exhibitor, visitor and schedule details (plus newsletter sign-up) are available at:
www.intermot-cologne.com