THIS year's INTERMOT will see the return of IDN’s popular 'International Night', from 18:30 to 20:00 pm on Wednesday October 1st at the Dealer Lounge Business Centre of the Koelnmesse exhibition centre.
The show is open to the media on Tuesday September 30th, with Wednesday October 1st being a Trade Day, and Thursday October 2nd to Sunday October 5th open for all visitors.
Since the move to Cologne from Munich in 2006, this is the first time that INTERMOT has promoted a specific Trade Visitor Day, with consumers only able to gain access by invitation.
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| To get your invitation to the free of charge IDN International Night at INTERMOT (18:30 hours Wednesday Oct 1st) just email Sara Viney (sara@dealer-world.com) |
Promoted by International Dealer News, and hosted by INTERMOT and the show's sponsors, International Night is unique - the only 'meet & greet' business reception specifically for industry professionals (of all kinds) and unique in the motorcycle industry.
The 'Cologne' Show has always been regarded as the world's primary international motorcycle industry expo, and with the backing of International Dealer News this is your opportunity to meet colleagues from the industry in a relaxed environment as the show closes (at 18:00 hours) on the Trade Visitor special day.
In 2012, INTERMOT underlined its position as “the most significant motorcycle industry international business platform” with the number of visitors increasing to 55,000 – with a record proportion of those trade visitors (43 percent) being from outside Germany and an 8 percent increase in the number of countries represented.
That year also saw the introduction of the Business District, which was developed to bring together a number of expo initiatives that had been developed for trade visitors in prior years.
This year it is once again located between halls 4 and 5, with the Dealer Lounge as the central meeting point.
In addition to International Dealer News the business district is being supported by other motorcycle industry trade magazines in Europe such as World of Bike and Bike und Business in Germany, British Dealer News in the UK, L’Officiel in France, Moto Dealer News (Italy) and Moto Taller (Spain).
The business district provides exclusive exhibition space for vendors who only want to meet other professionals in the international motorcycle industry and provides facilities for all kinds for professional visitors to be able to make meeting appointments away from the exhibition booths.
Additional trade initiatives operated by INTERMOT include the Dealer Card, which provides show access privileges and the online Matchmaking365 service, which is an expo visit experience optimiser – it enables trade visitors to gain an overview of the suppliers of selected product groups in the run-up to the fair, establish valuable business contacts and place targeted requests.
Matchmaking365 is a free of charge, time-saving service that helps trade visitors maximise the benefits of their visit.
This year sees the international motorcycle industry celebrate the 50th anniversary of its expo involvement with the city of Cologne, and highlights and a timeline from past shows will be showcased along with an “old timer” exhibition.
