Monday 18 September 2017

KTM

KTM grows ASEAN market potential with new Philippines factory


The formation of KTM Asia Motorcycle Manufacturing Inc. – as a joint venture partnership between Adventure Cycle Philippines Inc., owned by AC Industrial Technology Holdings Inc. (a member of Ayala Group of Companies) and Austrian motorcycle giant KTM AG – has led to the creation of a new factory with the capacity to reach an annual output of 10,000 units.


The KTM Philippines plant will construct four of the brand’s key Street models – the KTM 200 Duke and KTM 390 Duke as well as the KTM RC 200 and KTM RC 390. The new site and advanced technology for production will initially start with a 6,000 run to supply the market in the region before moving up to five figures.
“It seems like a frequent message from us, but the opening of this new plant at Laguna [near Manila] is another fantastic example of how we are managing to take the KTM brand to new corners of the world and touch fresh markets and riders; it’s a really exciting time of progression for the company,” said KTM AG CSO Hubert Trunkenpolz.
“We want to thank the efforts of KTM Asia Motorcycle Manufacturing Inc. for this latest chapter in our story, and it is important for us that we have the right – and best – presence in a part of the world where the motorcycle is such a prominent feature of everyday life. We’re very keen to see how the facility will develop.”
As part of the overall strategy and focus on the ASEAN region, KTM are hopeful of widening the dealer network and expect to reach over 30 dealers in 2017.