INTERMOT launches a special
Trade
Visitor Day
For the
first time at INTERMOT 2014, a Trade Visitor Day, a preview day exclusively for
Designed to
place the focus on the trade visitor, the day will offer exhibitors and
visitors the unique opportunity to completely concentrate on contact making and trade
business discussions for one full day.
The trade
visitor day is reserved exclusively for trade visitors, importers and premium
visitors.
 | |
| INTERMOT Project Manager, Ingo Riedeberger |
"It
enables exhibitors and visitors to precisely plan activities and deploy staff
effectively during the fair", says INTERMOT Project Manager Ingo
Riedeberger. "It also provides a platform for more in-depth exchange with
other visiting experts as well as the opportunity to fully concentrate on
business with no outside event programme on that day".
Being
branded as the International Motorcycle, Scooter and E-Bike fair, INTERMOT is
promising further enhancements to its dealer/trade Business-to-Business (B2B)
facilities and services with an expanded “business district” and exclusive
invitational programme for international importers/distributors.
The
exhibitor prospectus for next year's INTERMOT expo in Germany (October 1st - 5th) was released
four weeks ago. Many of the major vehicle manufacturers as well as producers of
components and clothing have already confirmed their registration for INTERMOT
2014, Riedeberger says.
INTERMOT 2012
attracted over 203,000 visitors from 117 countries. Those
visitors were able to see 1,022 companies (from 37 countries) presenting 1,437
brands. Visitors
were able to select from more than 200 events, and took some 18,000 test rides.
According to Riedeberger "Research suggests that 76 percent of INTERMOT’s
trade visitors said that they had “achieved the objectives of their visit”,
with 82 percent of visiting consumers equally satisfied with their exhibition
experience".
The expo
programme for 2014 promises an even higher investment in consumer attractions
such as races, test-tracks and stunt shows, with speciality indoor exhibition
zones highlighting motorcycle sport, customising and touring.
Full
exhibitor, visitor and schedule details (plus newsletter sign-up) are available
at:
