Airoh Helmets: Going into EICMA, Airoh Helmets was celebrating another stellar year of race and championship wins for its riders. Airoh man Tony Cairoli wrapped up a legendary career and raced for the last time in the world championship, and Jeffrey Herlings took his fifth MXGP world title. Airoh's haul of titles hit the 110 mark, with additional wins by Andrea Sofia Rabino as Trial 2 Women's World Champion, Brad Freeman as Enduro GP and E3 World Champion, Andrea Verona E1 World Champion, Josep Garcia E2 World Champion and Billy Bolt FIM HardEnduro World Champion; www.airoh.com
CAKE: The brainchild of noted Swedish designer Stefan Ytterborn, CAKE has garnered considerable international acclaim for its electric scooters - such as the MAKKA urban and KALK off-roaders. EICMA saw the debut of its Osa Flex platform-derived modular, cargo-friendly, task-tuned WORK series; www.ridecake.com
Parts Europe: One of Europe's leading pan-European distributors and LeMans Group subsidiary, the world's largest aftermarket parts, accessory G&A distribution business, PE continues to add to its third party and own brand lines such as ICON, Moose and Thor helmets and apparel; www.partseurope.eu
Gates Carbon Drive: Founded in Denver, Colorado, in 1911, for many decades Gates Rubber has been a discreet name in the motorcycle industry. Understood as a mission-critical component supplier for almost all OE motorcycle manufacturers, and as a brand perhaps best known in custom motorcycle circles for its all-conquering transmission belts, Gates is one of those industries that we would be racing to invent if we didn't already have them in our midst. With the entire PTW industry heading towards a future in which conventional chains will be largely replaced by transmission belt technology, Gates Carbon Drive unveiled its first belt drive for electric two-wheelers in 2012 and with its Mudport sprockets and new Moto X9 belt, Gates is set to be up front and centre as the world grapples with the power transfer needs of its electric PTW future; www.gates.com
Innteck: One of the fastest growing distributors in Italy, Innteck was founded between Turin and Genoa in 2004 and now boasts an additional warehouse in Boise, Idaho. The company is perhaps best known as the Italian importer for the Swedish made SKF component brand, but sells some 7,000 parts in total to over 2,000 dealers. Brands represented include D.I.D, KYB, Excel, Meteor Piston, POD Active (Australia), XTrig (Germany), Motion Pro (USA), Woessner (Germany), Wiseco (USA), Rekluse (USA), PROX (NL), Fly Racing (USA) and Yuasa; www.inntecksrl.com
OJ Atmosfere: Best known for a range of gear and apparel, shoes, bags and gloves, Marcello Merighi, Product Manager (left), and Massimilliano Merighi, Sales Manager, owners of OJ Atmosfere Metropolitane introduced their first helmet at EICMA, the 'Soffio' scooter helmet. Homologated to ECE-22.05, it is made in collaboration with Helmo Milano and initially available in 'Rubber Black' and 'Pearl White'; www.ojworld.it
LEM Motor: Operating from a 3,000 sq m headquarters are Sarno, Italy (near Naples), LEM Motor by Viky Italy Srl was born from the courage and entrepreneurial tenacity of Vincenzo Marasco, who, after the experience gained in the family business, the decades-old Marasco SPA, decided to explore a market as fascinating as it is arduous with "niche" products such as quads, minibikes and electric vehicles. The result has been "the creation of a company that is currently a leader in Italy and in Europe in the design, production and marketing of category L products, and more"; www.lem-motor.com
BMC Air Filters: The Italian high-performance filter manufacturer specialises in 4-layer washable and reusable cotton designs that are both ecological and money-saving. Founded in 1973 by Gaetano Bergami as an automotive products distributor, Bergami introduced his now widely recognised red filters in 1996. Their popularity was immediate and by 2010 an in-house R&D team was developing advanced composite component design and production of complete airflow management systems, and a new factory was opened in 2018. BMC filter designs are said to feature a wider filtering surface, maximum air permeability, greater retention and screening and the best 'pressure drop' ratio; www.bmcairfilters.com
Five Gloves: The French glove specialist's philosophy towards protection is predicated on the importance of what is one of the most complex and therefore most difficult to protect parts of the human anatomy. "Protecting your hands is essential. We don't always think about it, but, by reflex, we tend to put our hands forward in the event of a fall. They are therefore particularly exposed. Our ambition is to reduce the risk of specific injuries linked to the practice of motorcycle riding". A simple mission, but it is one that Five Gloves has fifteen years of experience and R&D invested in; www.five-gloves.com
