Thursday, 9 July 2026

OE manufacturer full year roundup - Bajaj/KTM & BMW




BAJAJ Mobility AG announced its 1st Quarter 2026 results in May. The company reported "significant revenue growth" (+70.2% vs. Q1 2025) to € 331.3m with KTM, Husqvarna and GasGas brand motorcycle unit sales "more than doubled" (+125.1%) to 40,332 units - from 17,915 units Q1/25 - marking a "successful start into the motorsport season." 
Motorcycle revenue rose by +151.6% to € 272.4m; it reported positive EBITDA of € 5.5m (vs. € -55.8m for Q1/25) with EBIT improved by 
€ 65.5m (+71.5% vs. Q1/25) and Equity of € 350.7m at an Equity ratio of 22.2%. BAJAJ Mobility reported the successful refinancing of its KTM AG subsidiary - the tune of € 550m (approx. $640m). 
"Worldwide inventories have been further reduced with strong demand and improved earnings situation confirming the performance of the restructuring program." Overall, motorcycle unit sales rose from 17,915 to 40,332 units (+125.1% vs. Q1/25). 


 

The company briefly withdrew motorcycle reporting from its Q1 2026 quarterly report earlier this year - prompting a tsunami of rumours. Later the company did restore some basic Q1 data - with deliveries cited as 42,735 units (down by -4.2% on the 44,609 for Q1, 2025) and EBIT for the subsidiary at 11.2%, which was up on the 9.4% (+21.3%) achieved in Q1 last year on the higher deliveries number. The company delivered 202,563 units in total in 2025.
However, there has been plenty of other motorcycle industry news coming out of 'Munich', not least with the transfer of Boris Welezky from its Mini automotive division as the new VP Customer, Brand and Sales appearing to have resulted in a chain of sales and marketing personnel changes.
Other news has included the appointment of Josef Honeder (also from elsewhere within BMW) as the new Head of Development at BMW Motorrad; 50 years of BMW RS and competition motorcycle production being marked; a BMW R 1300 R Superhooligan custom special presented at the 84th Daytona 200 weekend from in March to commemorate Steve McLaughlin's victory in the very first Superbike race at Daytona 50 years ago in March 6, 1976 and Reg Pridmore's win in the inaugural AMA Superbike Championship - both on the on R 90 S; the presentation of the futuristic Vision K18 at the Concorso d'Eleganza Villa d'Este on Lake Como; the M 1000 RR M Competition based BMW M 1000 RR Limited Edition Isle of Man TT  - a 115 unit special to mark the 115th running of the Isle of Man Tourist Trophy in 2026; the addition  and the appointment of BMW Motorrad CEO Markus Flasch as the President of the Brussels based European Association of Motorcycle Manufacturers (ACEM) and the production of the production of the 4,000,000th motorcycle at BMW Motorrad's Spandau, Berlin factory - an R 1300 GS Adventure.


Four million BMW motorbikes, a milestone for the Berlin plant as a R 1300 GS Adventure rolled off the production line.