Thursday 28 November 2019

Italian motorcycle registrations

Italy: motorcycles +8.15% January - October

The latest data released by ANCMA, the motorcycle industry trade association in Italy, shows the Italian motorcycle market continuing to grow with sales YTD +8.15% at 92,585 units - the strongest January to October market performance in Italy since before 2013.
New motorcycle registrations were reported as being +2.41% in October (6,374 units) after being +8.75% in September (6,950 units). 


In total PTW terms, the Italian market was +10.68% in October (18,268 units) after being +3.61% in September (18,179 units). Total PTW registrations were +6.79% at 216,625 units for the YTD - still the strongest Italian market performance since 2011.
Scooter registrations were +5.80% YTD at 124,040 units for the first ten months, with the top three best sellers being Honda's Italian-made SH 150/300/125 range selling 25,433 units between them YTD, with Piaggio's Beverly 300 ABS in fourth spot (7,669 units) and its Liberty 125 ABS fifth (5,544 units), ahead of Kymco's Agility 125 R16 (4,892), Yamaha's XMAX 300 (4,383) and the Honda X-ADV 750 (4,067 units registered so far in 2019).
The top selling motorcycle in Italy YTD was the BMW R 1250 GS (3,875 units), followed by Honda's 'Africa Twin' (3,527), the Benelli TRK 502/X (2,970 units sold) and the Yamaha 'Tracer' 900 (2,626 units).
For the full year of 2018, the Italian motorcycle market was reported at +12.73% (92,991 units) and +7.35% in total PTW registration terms (219,465 units).