Italian motorcycle registrations +26.49% in 2021
Italy has again confirmed its place as Europe's largest motorcycle market with the 2021 full year data from ANCMA (the motorcycle industry trade association in Italy and the owner of EICMA), the Italian motorcycle market was up by +26.49% in 2021 at 119,079 units.
In total PTW terms, the Italian market was +23.58% for the year with a massive 270,232 total units sold (compared to 218,677 in 2020 and 231,985 in 2019). 2021 was the best year since before the 2008/2010 financial crisis; the same holds true for motorcycle sales in Italy, with units registered having more than doubled since the European motorcycle market bottomed out in 2014.
Benelli TRK 502 (again) - the top selling motorcycle in Italy YTD. |
It is worth noting that all the motorcycles and scooters registered in Italy (and elsewhere in EU member states) since January 1st, 2021, have needed to be Euro 5 compliant models. Of the 270,232 total new units registered in 2021, 151,153 were scooters (+21.37%).
The bestselling motorcycle in Italy in 2021 was the Benelli TRK 502/X with 6,543 units registered, followed by the BMW R 1250 GS (3,956 units), with the Honda Africa Twin (3,011 units) in third, finishing the year ahead of the fourth placed Yamaha Tracer 9 (2,891 units).
For the record - though the final stage of the Euro 4/5 transition distorted the figures, new motorcycle registrations were 94,108 units for the full year in 2020, having been 98,883 units in 2019 (+6.26% compared to 2018).